Justin Baum

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Justin Baum is an American entrepreneur. Justin started ZZZ Bears in 2015 and is based in Winston Salem.[1]

Justin Baum, founder of ZZZ BearsJustin Baum, founder of ZZZ Bears


ZZZ Bears


@zzzbears (359 followers)


@zzzbears (2.38K followers)


Early Career

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ZZZ Bears

Justin started ZZZ Bears in 2015. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on ZZZ Bears?

I had no idea how to get a teddy bear made. So I did what anyone in my position would do. I Googled it.

That led me into the abyss, AKA Alibaba. I quickly found a manufacturer in China who was willing to make a small quantity for a reasonable price. We traded emails, thoughts and sketches for a design and finally landed on something I was happy with.

I wired him the money not knowing if I’d actually ever see a bear. After all, I had no idea who this guy was. For all I knew, he was emailing me from his new yacht in Bali, paid in part by me!

But lo and behold the bears arrived! And they were… okay. The uniform looked good but the stitching on the embroidery was inconsistent and sometimes crooked. The bear’s fur looked a bit cheap. While not perfect, it was good enough for now.

Source [1]



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