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Jeff is an American entrepreneur. Jeff started Stoic Muse in 2020.[1]

Jeff, founder of Stoic MuseJeff, founder of Stoic Muse


Stoic Muse


Early Career

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Stoic Muse

Jeff started Stoic Muse in 2020. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Stoic Muse?

I spent 2019 living in Bali Indonesia doing the β€œdigital nomad” thing. I was building an Amazon FBA business but was getting super burned out. I wanted to start a creative side project that would allow me to learn graphic design and sell on a new platform.

Etsy seemed like a breath of fresh air coming from the soul-sucking Amazon Seller Central (if you know you know). Here is a pic of me β€œdigital nomading” in Bali:


One of my favorite things to do in Bali was to ride my motorbike around and listen to audiobooks (crazy right?). I listened to The Obstacle is the Way by Ryan Holiday on repeat and was really inspired by the underlying Stoic Philosophy themes. I thought it would be cool to make some art inspired by Marcus Aurelius (who is the OG Stoic Philosopher), and then use a Print on Demand company to fulfill the merch. I wasn’t totally sure what the most profitable PoD products were, so I started out designing t-shirts, stickers, and posters.

Source [1]



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