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JVI Mobile Marketing
Jay started JVI Mobile Marketing in 2012. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on JVI Mobile Marketing?
I started my professional career in 1997 and I learned how to build websites with HTML. Over the years, I held several different types of jobs in web development, sales, and marketing, along with management. In 2010, I was working for a cell phone retailer, and went to a business growth workshop were someone I knew stood up and said: “I wish someone would teach me how to use my stupid smartphone!”
I remember immediately taking out a piece of paper and writing the words “how to use your stupid smartphone”, that day my company unknowingly began. Even though we didn't officially launch until 2012, I began teaching people how to use their Android devices. What I found is that most people coming to the workshops were a bit older, and they wanted to keep up with their kids and grandkids.
> Trends come and go, and are out of your control. Momentum is something you can create by focusing on what you want.
What was interesting is that several “students” owned small businesses and didn't have any clue how to utilize the technology available to market their businesses.
I had a few conversations with some small business owners who began to ask questions about using this technology for their business.
I knew I could help them.
I wasn't available or ready to begin the process of helping these small business owners market their business as a full-time job so I started it completely as a “side-hustle”. The very first service that I offered was as a white-labeled mobile app reseller where I partnered with a company and we were able to build small business loyalty apps that could be downloaded from the Apple or Google app stores.
Over time this grew into text message marketing, website maintenance and design, graphic design, and social media management.
Today, not only are we a full service, full-stack digital marketing fulfillment agency, but we are moving back into doing classes, workshops, and coaching for small business owners which is really bringing us back to our “roots” of teaching small business owners how to use the available technology in their business.
This month we are launching HowTo.Agency, which is going to be a wonderful training resource for small business owners and we have coupled it with our coaching Facebook group called the Digital Marketing Assistant.