Hailey Brooke McFadden


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*Hailey Brooke McFadden * is an American entrepreneur. Hailey started Power Move Marketing in 2020.[1]

Hailey Brooke McFadden , founder of Power Move MarketingHailey Brooke McFadden , founder of Power Move Marketing

Company

Power Move Marketing

Twitter

@Hailey_brooke8 (724 followers)

Instagram

@Haileybrooke8 (34.4K followers)

Career

Early Career

No early career info added yet...

Power Move Marketing

Hailey started Power Move Marketing in 2020. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Power Move Marketing?

I have a pretty decently sized personal following on IG from being a college volleyball player and a short stint as a sideline reporter for ACCN/ ESPN. Companies began reaching out to me asking me to post and I told one company no because their IG and website weren’t very professional and it would do him a disservice because even if I got the traffic there I knew it wouldn’t convert.

> Give people recognition and praise for a job well done, even if your co-founder or employee is a friend or spouse… don’t forget they need a little love too!

So he said, “why don’t you run it then?”. I ended up running his socials, doing all his emails, working with suppliers to make new products, creating an ambassador program, editing the website, customer service, and more! Once I posted about my success with this company, more and more companies began reaching out for help! Most companies already had several marketing teams on when I would come on and my ads and other work always outperformed theirs. I realized I brought something the other companies couldn’t- cohesiveness with email, socials, ads, etc.

There was no other “one-stop” shop! I was a lot to balance while being a full-time student, so I was excited to go full-time once I graduated. I knew I wanted to get into marketing over broadcasting once I graduated. Honestly, the treatment of women in sports broadcasting as a whole is not super great and so when I started PMM it was really important to me to empower women. I have hired one other full-time female employee, a few part-time female employees, and a few female interns already!

Source [1]

References