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Donald started Fraternity K9 in 2019. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on Fraternity K9?
I started as a young kid who always loved dogs but never knew how to take care of them. I had several dogs in my life. A Lab/terrier mix, a pit bull, and several other mix breeds. I would always watch Cesar Milan and think “I could do that”. It wasn’t until I had a dog that would bite your hand when you took its food bowl that I realized it was a lot harder than I thought. I decided I was going to learn this dog training.
Everybody always says do what you love, but what if that thing you love makes no money?
I spent hours studying and then I got wrapped up in it. I would learn something new and become obsessed with dog training even more. I ended up learning from different teachers and knew I wanted to be the best.
I came up with the idea for Fraternityk9 after I visited the medical school. I passed most of my chemistry classes and all I had left was biochemistry. I passed my physics class and I had plans to become a naturopathic doctor. After visiting the school something felt off. I didn't feel so enthusiastic to go. I felt myself spending more time dog training. I decided I was going to give it my all. I named it fraternityk9 because of the camaraderie that goes on in fraternities. I wanted every dog to feel welcomed and every person too.
Now I am not a business person per se. I just had a vision. Everybody always says do what you love, but what if that thing you love makes no money? I looked at other dog trainers and saw if they were making a good living.
I started with not much money so I had to work a job to pay for my dog training education and business education. Dog training was very insightful to learn, but everything I learned was not fun to learn.
Learning a little bit about taxes isn’t fun, but it will save you a ton of money. I learned a little bit about writing copy and how to market. I also learned about sales. You must learn about these things, because if you don’t then there will be no business.
Contributors to this article:
- Pat Walls, Founder @ Starter Story