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Good Look Gamer
Dennis started Good Look Gamer in 2018. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on Good Look Gamer?
The start of this adventure was during a bad time in my life. I had gotten ill and was housebound for months, with no hope of returning to my regular job as an audio/video technician. I was really afraid I would never get better and would lose my job and my income. During this period I was also getting back into my old hobbies of reading comic books and enjoying board/card games to keep me occupied and take my mind off things.
Me and my wife had fantasized and discussed starting our own business a few times in the past. And since I was sitting at home, not feeling very productive, I figured; hey, let’s just do this. And so I started prototyping a website, brainstorming a name and sketching logos.
My wife and I came up with Good Look Gamer, with the idea of selling board/card games and geeky fashion so you can Look Good while Gaming :) Well, the clothing part never really took off, so we stuck with just selling games. And to be honest, someone playing games automatically always looks good.
To start off the business I did 2 things: I began taking pre-orders for upcoming games, and I started selling off parts my old collection of gaming materials through local listings and forums. And this turned out to be a great way to raise some starting capital and to get a feel for who my customers are and what they are looking for. I was taking orders from the first week of launching the business.
Contributors to this article:
- Pat Walls, Founder @ Starter Story
- Wiki Updater