Carlos Castro

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Carlos Castro is a Mexican entrepreneur. Carlos started Wolfate in 2018.[1]

Carlos Castro,  of WolfateCarlos Castro, of Wolfate




@mxcarloscastro (575 followers)

Instagram (363 followers)


Early Career

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Carlos started Wolfate in 2018. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Wolfate?

I’ve started to learn how to create websites back in 2016 and started to sell websites for small businesses. One of my clients at the time asked me how to get people to visit their website and that’s when I first discovered SEO.

In 6 months, my client’s website started to rank for some of its main keywords and received media coverage in local industry sites and magazines. He then referred me to one of his friends that was going to do a rebranding of his restaurant and needed help with doing a website migration from its old domain name to the new one.

It was the first time I had to work as the SEO consultant for a web migration and started to watch webinars, read articles and take notes to know what needed to be done and how. In one of the final meetings, he said that he was happy with the overall result of the web migration and that all the SEO companies he found weren’t specialized in that area.

That’s when I realized the need for a more specialized, boutique type of agency that could help businesses in particular scenarios like a web migration or organic traffic and ranking drops. In 2018 I decided to start Wolfate as a boutique SEO consultancy but still offered web design services for small businesses.

Over the years, some of our clients have referred us to other similar businesses until we got reached out by a Canadian company that was searching for help to launch their business in Mexico and we are currently working with them as well as with other 3 businesses in Mexico.

Source [1]



Contributors to this article:

  • Pat Walls, Founder @ Starter Story
  • Wiki Updater