Burly Vinson


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Burly Vinson is an American entrepreneur. Burly started Snappies in 2017 and is based in Houston, TX.[1]

Burly Vinson, founder of SnappiesBurly Vinson, founder of Snappies

Company

Snappies

Location

Houston, TX

Career

Early Career

No early career info added yet...

Snappies

Burly started Snappies in 2017. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Snappies?

My personal background is in marketing. My experiences working in a marketing department taught me a lot of helpful skills that I was able to transition over to my side business. Because my day job was building websites, creating graphics and working on PPC campaigns, I think it was a natural progression that I’d use these skills to start my own side venture. It started with me playing with hat designs and working on patches I thought would look cool on a snapback.

As for the focus on hats, I enjoy wearing them - so coming out with my own hat brand doesn’t seem too surprising. I’ve never enjoyed how the plastic straps in the back of hats can dig into your head; it seemed like a cheap solution that most brands use.

So, I decided to see if I could create something better. I knew I wanted to create something unique but still have that familiar “snap”. Once I toyed with the design and came up with something I was happy with, I rolled with it. I didn’t really do any market validation. Honestly, I was just trying to create something I’d like to wear.

I landed on hemp for the hat material because I knew it would be more lightweight and breathable than cotton. From my experiences hiking and backpacking, I figured the more lightweight I could make the hats, the better.

Source [1]

References