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1ON1 SEO Training
Bruce started 1ON1 SEO Training in 2019. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on 1ON1 SEO Training?
Before starting 1ON1 SEO Training, I had worked for 15 years in the SEO industry, where I successfully ran my own SEO and digital marketing agency, Design & Promote, for over 10 years. I built that business from the ground up, starting as the sole employee until it became a prominent business in the area with a full staff and multiple offices. Eventually, I got an offer I couldn’t pass up and decided to sell the business.
Sometimes people think that SEO is about broad strokes and taking general actions when in reality the situation needs to be looked at with a microscope to really pay off. Many times it is the smallest details that make the biggest difference.
With that business off my plate, it was time to take on a new project. I realized while running my agency that what I loved to do most about my job was teach others how to do SEO. In the past, I had become known for my “free services”, where I gave free consultations to clients that other companies normally charged for, and my free monthly seminars where other business people were invited to come and gain knowledge about search engine optimization. However, those moments had always been my way of giving back next to my business endeavors.
Ironically, my wife is a French teacher whose business I had helped build through years of SEO work. One day I thought about how she teaches classes from her own, and then the idea occurred to me that I could be doing the same with SEO, which has always been a passion of mine. I also figured that I could address a lot of the problems I ran into in my old business and rework them with my new one to better serve my clients - more about that later. This allowed me to offer a new and improved model for spreading the effectiveness and benefit of SEO to businesses.
With SEO being more important than ever for businesses and the need for such services growing tremendously, I decided to give it a go.
Contributors to this article:
- Pat Walls, Founder @ Starter Story
- Wiki Updater