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Bingo Card Creator
Beth started Bingo Card Creator in 2015. They detail the beginnings of their company in their Starter Story interview: 
Q: How did you get started on Bingo Card Creator?
Once upon a time, I was an elementary school teacher with a growing family. During this time, my husband and I were considering ways that one of us could be at home to meet the increasing demands that a family of four growing children needs. I loved my job as a teacher but the inflexible work schedule was becoming unmanageable. As fate would have it while on maternity leave, I started looking at a couple of services that were referred to me by a friend that also owns an online business: FE International and BizBuySell. I signed up to receive emails from both. After personally corresponding with one of the brokers at FE International explaining that I was looking for something education-related, I was given early notification of BingoCardCreator.com. I relate this process very much to knowing you want to move to a new area, calling a real estate agent in that area, and then the agent gives you the heads up as soon as something pops up that they believe will be of interest to you.
When I first got wind of BingoCardCreator.com, I was actually quite surprised because up to this point of about six months of actively searching, I had seen nothing in my education niche. So when I received word from the agent at FE International that the education-focused site, BingoCardCreator.com was for sale- I actually had a subscription to BingoCardCreator.com as a teacher- I was really excited. My first offer was originally rejected leaving time for another offer to come in. Not wanting the opportunity to slip away and considering the fact that the asking price was still in the threshold of what we were willing to spend, we decided to come in at a full price. Once the seller accepted my offer, FE International took over the process making the sale and transfer easy.
It has been quite a journey ever since. Never having any business experience, I had to learn everything: The world of digital marketing, business finances, not to mention understanding the technical aspects of the service we offer. To do this, I read as much as I could from experts like the folks at Digital Marketer or from Perry Marshall. As I quickly learned, however, most things business-related require a lot of money and take up a lot of time which are two things I did not have much of. So I took the approach of just taking it one day at a time, and letting my small successes like adding a new blog post, bingo cards, or making contact with a developer on Upwork, to keep me moving forward. Given my lack of money for proper training, I would use any free resources I could find on YouTube or blogs, to help me figure out what my next step would be. Often, I find that by just starting with a simple question like, “What was my organic traffic the past three months?” leads me to figure out what I need to do or learn, next. I have made a lot of mistakes and at times I was completely overwhelmed by what I did NOT know, but by plugging away at the day to day, ultimately I find that the answers come and I believe the journey has been worth the risk. Although the income is modest, it has allowed me to contribute to my family’s finances with complete flexibility. I work when and where I choose. Not only that, I have a whole new skill set from which to draw from that gives me the potential for future endeavors.
> Starting out is that slow and steady wins the race. I find it is easy (and often expensive) to get caught up by all that is out there or by run-away ideas.