Beau Nordby

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Beau Nordby is an American entrepreneur. Beau started OrangeBall Creative in 2012 and is based in Minneapolis.^[1]

Career

Early Career

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OrangeBall Creative

Beau started OrangeBall Creative in 2012. They detail the beginnings of their company in their Starter Story interview: ^[1]

Q: How did you get started on OrangeBall Creative?

Initially, OrangeBall was an agency that offered print and digital creative. Clients came to us looking for a new logo or website, in need of print materials, or help with their digital advertising. We brought all the experience and expertise we had gained in the video game industry to a whole new set of clients – accounting firms, manufacturers, executive coaches, and a range of other service providers.

> Stand up to your inner critic, take the megaphone away from it, and start talking to yourself about all the reasons you can and should go for it!

Over time, we realized that as much as our clients needed designs for websites, logos, and print, they needed one thing even more. At a base level, they were struggling to find the right words to describe their businesses and differentiate themselves from their competitors. They needed help finding the words and creating the messages they needed to drive sales, rally their teams, and grow their businesses.

Brand Bounce Bootcamp evolved from a list of questions we were asking clients when we started their projects. Over time, those questions became tools, and eventually, those tools formed a strategic process designed to walk them start-to-finish through creating their messages. In simplest terms, we developed a step-by-step process to help businesses define who they are and what makes them unique, who their customers are, and how to communicate between the two. The exercises in Brand Bounce Bootcamp evolved from our experience helping small and mid-sized businesses tell their stories.

Source ^[1]

References