Start A Water Park Business - Business Ideas

Updated: September 15th, 2022
Start A Water Park Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A water park business is a fun and exciting opportunity for entrepreneurs looking to enter the amusement and leisure industry. This type of business involves the design, construction, and operation of a large outdoor water park that features a variety of water rides, slides, pools, and other aquatic attractions.

Running a successful water park business requires a significant investment in land, infrastructure, and equipment and a strong marketing strategy to attract customers. It is essential to conduct market research to determine the demand for a water park in a particular location and the type of attractions that will appeal to the local market.

Regarding operational considerations, it is crucial to prioritize safety and cleanliness, as these are vital factors that can impact customer satisfaction and loyalty. Regular maintenance and upkeep of the water park’s attractions and facilities is also necessary to ensure they are in good working order and meet all regulatory standards.

To attract and retain customers, it is important to offer various ticketing options and promotions, such as season passes, group discounts, and special events. Additionally, offering food and beverage options and renting out space for private events can provide additional revenue streams for the business.

Overall, a water park business can be a rewarding and lucrative opportunity for entrepreneurs who are passionate about the amusement and leisure industry and are willing to put in the time and effort to create a successful and enjoyable experience for their customers.

Starting a water park business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell water park , or selling water park online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$5.3B
starting costs
$18.9K
gross margin
43%
time to build
270 days

Startup Costs

Min Startup Costs Max Startup Costs

Equipment & Supply Expenses

$66

$1,200

Retail Business Expenses

$1,250

$11,650

Inventory Expenses

$350

$14,750

Advertising & Marketing Costs

$75

$9,636

Software Expenses

$0

$425

Website Costs

$13

$215

Total Startup Costs

$1,754

$37,876

Successful Businesses

Business URL Rank

Waterparks in Texas

schlitterbahn.com

303,379

Blue Harbor Resort

blueharborresort.com

1,490,882

Rapids Water Park

rapidswaterpark.com

1,534,865

waterparks.org

waterparks.org

1,678,168

Attraction Development Consultants

leisure-business.com

2,033,872

Turnberry Associates

tidalcovemiami.com

2,258,245

Miami Watersports Complex

miamiwatersportscomplex.com

2,402,696

Commercial Recreation Specialists

crs4rec.com

2,524,806

Raging Waters Los Angeles

ragingwaters.com

2,631,214

Great Wolf Resorts

greatwolfresorts.com

2,938,722

Jungle Float

junglefloat.com

3,116,279

Pros & Cons

Pros Description

Rewarding work

Starting a water park business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Meaningful business connections

You never know who you will meet as a water park business. This could be the start of an incredible business opportunity!

Daily physical activity

Water Park Business's typically involve a much greater degree of movement than other lines of work. Most days, you will spend your day walking, running errands for your business, and performing a multitude of tasks. This can have a positive impact on energy levels and your overall health.

Amazing perks and discounts

Working in the water park business comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts.

You are your own boss!

With starting a water park business, you are the one to make decisions for almost all of the operations. Calling the shots can be empowering and liberating!

Local Community

One of the best parts of starting a water park business is that you can develop a local following by selling your products at craft shows, farmers' markets, or even local storefront businesses! This gives you access to additional revenue streams and loyal customers.

Cons Description

Crowded Space

Competition is high when it comes to your water park business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Finding The Right Supplier

Most businesses in this space go the supplier/manufacturer route, which isn't a bad thing! However, finding the right supplier can take a lot of time, energy and trial/error. If done properly, this process can save you months (if not years) of time and energy. More on this below in the "finding a supplier" section.

Motivation of employees

If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.

Low margins

The gross margins for your water park business are typically around 43%, which can make it more challenging to incur new expenses and maintain profitability.

High employee turnover

In the water park business, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.

Taxes

As a water park business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.