44 Trending Tour Guide Service Businesses [2024]

Updated: January 18th, 2023
Start A Tour Guide Service Business

Tour guides are members of the hospitality and travel industry. Professional tour guides ensure itineraries are met and that tourists are informed entertainingly. Tour guiding businesses lead guests on excursions that would otherwise be unavailable to them.

To start a tour guide business, explore your location and its potential for attracting tourists. Understand the regulatory environment and create a business plan detailing your services and how you intend to deliver value to the customers.

Looking for some examples of a tour guide service business?

Interested in case studies of a successful tour guide service business? Check out our full list of success stories.

1. The Points Guy

Maximize your travel with hands-on travel advice, guides, reviews, deal alerts, and more from The Points Guy. Check out our recommendations so you can travel more often and more comfortably.

Where they're located: Montgomery, Alabama, USA
Website traffic: 8.71M/month


2. Atlas Obscura

Definitive guidebook and friendly tour-guide to the world's most wondrous places. Travel tips, articles, strange facts and unique events.

Where they're located: Washington D.C., Washington, D.C., USA
Website traffic: 5.67M/month


Learn more about starting a tour guide service business:

Where to start?

-> How to start a tour guide service business?
-> How much does it cost to start a tour guide service business?
-> Pros and cons of a tour guide service business

Need inspiration?

-> Other tour guide service business success stories
-> Tour guide service business Instagram captions

Other resources

-> Tour guide service business tips


Discover digital travel stories, news, and guides from the experts at AFAR, and subscribe to the AFAR newsletter or print magazine.

Where they're located: Livade, Croatia
Website traffic: 2.07M/month


5. Smartraveller

Where they're located: South Australia, Australia
Website traffic: 570K/month


6. World Travel Guide

Travel information to inspire global travellers. From cities to airports, cruise ports to ski and beach resorts, attractions to events, our guides provide all you need to know for your vacation or business travel. It also includes offbeat travel news, stories, quizzes and guides for adventurous travellers

Website traffic: 380K/month


7. Denver Colorado Vacations & Conventions

Denver's Convention & Visitors Bureau invites you to explore things to do, hotels, restaurants & more in Denver. Download our Denver Visitors Guide!

Where they're located: Denver, Colorado, USA
Website traffic: 390K/month


8. Rayna Tours

Enjoy unbelievable deals on tours, visa and holiday packages from Rayna Tours – the one-stop solution provider for your entire travel needs in the UAE!

How much they make: $6M/year
Where they're located: Dubai, Dubai, United Arab Emirates
Current team size: 670
Website traffic: 110K/month


How We Started The $35M/Year Dubai's Leading Tour Operator

Rayna Tours and Travels, founded by Kamlesh Ramchandani and Manoj Tulsani, began its journey as a small travel counter inside a Dubai hotel, and has now grown into one of the UAE’s leading destination management companies with earnings exceeding $40 million per year.

Manoj started Rayna Tours over 18 years ago
Manoj grew the business to $500K/month
Read by 6,639 founders

9. Forbes Travel Guide

Where they're located: Washington D.C., Washington, D.C., USA
Website traffic: 330K/month


10. Adventure Travel Trade Association

The global trade network supporting sustainable adventure travel markets worldwide, through adventure travel news, research, events, networking and education.

Where they're located: Bangluo, Gansu, China


11. China Discovery: China Travel Agency

Where they're located: Bangluo, Gansu, China

12. Rezgo

Rezgo has industry leading online booking, point of sale, mobile booking, integrated payments, waivers, and more. See what Rezgo can do for your business.

Website traffic: 180K/month


13. Texarkana Gazette

The Texarkana Gazette is the premier source for local news and sports in Texarkana and the surrounding Arklatex areas.

Where they're located: Saint Paul, Minnesota, USA


14. Catalina

Catalina's open ecosystem of solutions helps retailers, CPG brands, and agencies turn shoppers into buyers and buyers into fans.

Where they're located: Tampa, Florida, USA


15. Travel Alberta

Welcome to the official website of Travel Alberta. You’ll find the latest information on places to go and things to do in Alberta, Canada, along with photos, videos, offers and events.

Website traffic: 110K/month


16. ChinaDaily.com


17. Visit Sarasota Florida Beaches and Beyond

Discover the Florida beaches of Siesta Key, Lido Key, Longboat Key, Casey Key and Venice. Sarasota offers diverse dining, arts and culture, shopping and natural Florida fun.

Website traffic: 260K/month


18. Beijing Tour: Beijing Tours, Beijing China Tours

Beijing Tour: Beijing tours to Great Wall, Tiananmen Square, Forbidden City, Temple of Heaven and more as well as Beijing China tours operated by Beijing based China Travel Agency & China Tour Operator.


19. Context

Privately guided and small group tours for travelers who love to learn. Book cultural and educational experiences in 60+ cities worldwide.

Where they're located: New York
Current team size: 25


20. Travelex: Great Travel Insurance at the Right Price

Want to protect your upcoming travel plans? Travelex offers coverage for trip cancellations, medical expenses, and more. Get a FREE online quote today!

Where they're located: Sancti Spiritus, Cuba


21. Escorted Tours, Small Ship and River Cruises and Family Travel

Tauck's enriching guided tours, small ship cruises, river cruises and family travel take you to all seven continents.

Where they're located: Vancouver, Washington, United States


22. Anchorage, Alaska

Start planning a trip to Anchorage, the perfect place for a vacation focused on the outdoors, wildlife, glaciers and parklands. Get travel ideas from the official source for Anchorage, Alaska travel information.

Where they're located: Anchorage, Alaska, USA


23. Tourplan

Tourplan provides world leading tour operator software, with sales, bookings and back office systems for destination management companies and tour operators


24. Belize Travel and Country Guide

Belize is a Caribbean country on the northeastern coast of Central America. | With one foot in the Central American jungle and the other in the Caribbean Sea, Belize is packed with islands, big sky country, Maya temples, adventure and culture.


25. GayTravel

GayTravel is one of the top websites for LGBTQ travelers looking for gay-friendly destinations and activities, including gay tours and cruises.

Website traffic: 80K/month


26. My Ireland Tour

Where they're located: Shinrone, Ireland


27. Private Tour Guides

Compare and book over one thousand private tour guides in Asia and across the world. 0 commission-based fees ensure lowest prices.


28. Caravan Tours

Caravan Tours offers fully escorted tours plus all-inclusive Latin America vacations with tour operators, meals, water, 1st class resorts and airport transfers, all for one great low price.

Where they're located: Washington D.C., Washington, D.C., USA


29. Mechanics' Institute

The Mechanics' Institute is a leading cultural center in the San Francisco Bay Area that includes a vibrant library, a world-renowned chess program, and a full calendar of engaging cultural events.

Where they're located: San Francisco, California, USA


30. Guard1 by TimeKeeping Systems


31. The Roman Guy

Tours you'll love. The best guided tours and trip planning in europe. Thousands of happy customers who got to visit restricted areas skipping the line. Join one of our tours and cherish unforgettable memories for a lifetime.


32. Rockport, MA USA

Visit Rockport, MA for our beautiful beaches and where to eat, shop and stay. Use our travel guide to learn about things to do in Rockport Massachusetts.

Where they're located: Boston, Massachusetts, USA


33. America Asia Travel Center

Where they're located: Irvine, California, USA


34. China Tours, China Private Tours, China Travel Agency

China tour with us: unique travel experience & beautiful memories for a lifetime. No commission-based shopping tours to China.

Where they're located: Bangluo, Gansu, China


35. China Tours, Top China Tour Operator-Good Service, Price & Review


36. Trip Hacks DC

Trip Hacks DC offers the best Washington DC travel tips and hacks to help you plan your visit. Sign up for a private guided tour!

How much they make:
Where they're located: Washington D.C., DC, USA
Current team size: 1


37. Tour Guide of London

Award winning professional London Blue Badge Tour Guide, Gavin Webb, specialises in customised, private London tours from major attractions to hidden London


38. China Tours for Travelers from Worldwide, China Land Tour Packages

Where they're located: Bangluo, Gansu, China


39. SunTours Barbados

SunTours Barbados, formerly Johnson’s Tours, is the leading transportation and tour company in Barbados, with over 150 years experience we have honed our skills over time, as we focus on exceptional customer service to both locals and visitors. Our services include Transfers, Weddings, Sightseeing / Island Tours, Business Transportation and General Taxi services, we take you where you want to go. So sit back, relax and enjoy the ride!


40. New Buffalo Michigan Travel Guide

New Buffalo Michigan Travel Guide - Lake Michigan shoreline resort community in the heart of Michigan's Harbor Country. Find New Buffalo Michigan online then visit us on the shoreline (Home of Four Winds Casino Resort).


41. Home

Listen Technologies is a leader in providing GPS multi-language commentary systems, multilingual tour commentary, tour guide systems, and audio guides.


42. ToursByLocals

ToursByLocals connects travelers with local tour guides, worldwide. We're a marketplace for customizable private tours and shore excursions!

How much they make:
Where they're located: Vancouver, British Columbia, Canada
Current team size: 290


43. Intrepid Travel

The best small group tour means you’ll travel the local way. Affordable travel packages and the experience of a lifetime. Book an Intrepid tour today.

How much they make:
Where they're located: Melbourne VIC, Australia
Current team size: 1260