42 Trending Skin Care Product Line Businesses [2024]

Updated: January 18th, 2023
Start A Skin Care Product Line

The skincare business is a multi-billion dollar one, and it shows no sign of slowing down. New anti-aging products are entering the market at a nearly exponential rate, and the competition for consumers' money is growing more and more.

The industry was valued at 130 billion USD in 2021 and will expand at an annual growth rate of 4.6% up to 2030. This is surely a type of business that you should not miss. You'll need to build your creativity on your products and make sure that it is all safe and useful in improving the skin of your customers.

Looking for some examples of a skin care product line?

Interested in case studies of a successful skin care product line? Check out our full list of success stories.

1. Dermstore

Where they're located: Indianapolis, Indiana, USA
Website traffic: 5.81M/month


2. Beauty Bay


Learn more about starting a skin care product line:

Where to start?

-> How to start a skin care product line?
-> How much does it cost to start a skin care product line?
-> Pros and cons of a skin care product line

Need inspiration?

-> Other skin care product line success stories
-> Marketing ideas for a skin care product line
-> Skin care product line slogans
-> Skin care product line names
-> Skin care product line Instagram bios
-> Skin care product line Instagram captions

Other resources

-> Profitability of a skin care product line
-> Skin care product line tips
-> Blog post ideas for a skin care product line

4. Curology

For healthy and beautiful skin, get skincare customized just for you from expert dermatologists at Curology.

Where they're located: Phoenix, Arizona, USA


5. Rodan & Fields

Rodan + Fields Gives You the Best Skin of Your Life and the Confidence That Comes with It. Created By Stanford-Trained Dermatologists, We Understand Skincare.

Where they're located: Columbus, Georgia, USA
Website traffic: 1.01M/month



Join BOOM by Cindy Joseph in the Pro-Age Revolution. Organic Skin Care & Cosmetics for Women Of Every Generation. Call Us at (929) 266-2100

Website traffic: 400K/month


7. TULA Skincare

Clean + effective probiotic skincare made with superfoods. Get your healthiest, brightest skin ever with 15% off your first order & email signup.

Where they're located: Tulsa, Oklahoma, USA


8. Tiege Hanley

Best skin care regimen for men. Our skin care system includes a face wash, scrub, AM and nighttime moisturizer, eye cream and serum. All designed specifically for men. Our daily skincare regimen will have you looking your best every month. Enhance Your Handsome!

Where they're located: Dulce Nombre de Jesús, Provincia San José, Costa Rica


9. Lovely Skin

Shop LovelySkin for quality skin care, hair care & beauty products and popular brands like SkinCeuticals, Obagi, Revision, Dermalogica & more + free shipping, free samples with every order.

Where they're located: Omaha, Nebraska, USA
Website traffic: 1.26M/month


10. Mary Kay

Where they're located: Columbus, Ohio, USA
Website traffic: 1.69M/month


11. Drunk Elephant Skin Care

Shop our non-toxic, clinically efficacious skincare system infused with Virgin Marula Oil, clean actives, healthy superfruit extracts - all "clean-clinical"


12. SkinCeuticals

Where they're located: Wagrain, Salzburg, Austria
Website traffic: 740K/month

13. cerave.com

Developed with dermatologists, Cerave's range of cleansers, moisturizers and more all contain essential ceramides to help restore the skin's protective barrier.

Where they're located: Oklahoma City, Oklahoma, USA
Website traffic: 1.7M/month


14. Skin Care Products for Healthier Skin

For healthy and beautiful skin, find the best products for your skin type from the #1 Dermatologist-recommended skin care brand, Neutrogena®.

Where they're located: Wagrain, Salzburg, Austria
Website traffic: 1.21M/month


15. OLAY®

The new generation of skincare has arrived, and it’s here to transform your skin with powerful ingredients and MAX formulas.

Where they're located: Irving, Texas, USA
Website traffic: 1.06M/month


16. unknown

Free shipping on all orders over $50 from the Dermalogica® official site. Shop now to receive exclusive promotions and more. Your best skin starts here.

Where they're located: Sacramento, California, USA
Website traffic: 350K/month


17. CLARINS® : Best Skin Care, Makeup, Face & Body Creams

Official Clarins online store - browse the best skin care, face, body and makeup products all in stock and available to buy online direct from Clarins.

Where they're located: La Cautiva, Córdoba, Argentina
Website traffic: 360K/month


18. Annmarie

We handcraft wildcrafted and organic skin care that promises beautiful, glowing skin. Cruelty-free, non-GMO, made with love in the USA.

How much they make: $12M/year
Where they're located: Berkeley, California, USA
Current team size: 26
Website traffic: 210K/month


How We Went From YouTubers To $1M/Month Skin Care Business

Kevin Gianni, CEO and founder of Annmarie Skin Care reveals how he and his wife went from being youtubers to having the ability to run their seven-figure, natural, organic skincare and beauty company, with over 105k subscribers, using their existing platform.

Kevin started Annmarie over 14 years ago
Kevin grew the business to $1M/month
Read by 9,719 founders

19. Proactiv

Get your best skin ever with Proactiv® - from dermatologist-developed acne treatments to modern-day skincare essentials, discover Proactiv. Shop Now!

Where they're located: Nashville, Tennessee, USA
Website traffic: 720K/month


20. Home

Where they're located: Vallée du Bandama, Côte d'Ivoire


21. The Inkey List

Tired of skincare products that just don't seem to work? Build the perfect skincare routine with the INKEY Recipe Builder and create a routine unique to you. Simply answer a few questions around your skin goals, concerns and skin type, then let INKEY do the work. Skincare experts will advise on the best products and ro

Where they're located: Fontana, California, USA
Website traffic: 1.09M/month


22. Obagi Medical Products

Discover our professional skin care line & prevent aging skin with Obagi's world-class skin care products: Nu Derm, moisturizer, Tretinoin, Blue Peel & more.

Where they're located: Nashville, Tennessee, USA
Website traffic: 110K/month


23. Pixi Beauty

Pixi Beauty Offers the Best Makeup Primer, Foundation & Concealers. Selling Makeup Kits & Brush Sets. Buy online

Where they're located: Hirevo, Gabrovo, Bulgaria


24. Avène USA Eau Thermale Avène

Discover EAU THERMALE AVENE -- the leading skin care line in European pharmacies. Find out about complete skin care regimens specifically developed for sensitive skin. Find out more about Oily-blemish-prone skin, Reactive skin, Aging skin, Body care...

Where they're located: In Salah, In Salah, Algeria
Website traffic: 280K/month

25. Osmotics LLC

Osmotics Award-Winning Anti-Aging Skincare, Serums, Eye Creams, Moisturizers, Reduce Fine Lines, and Wrinkles, Effective & Visible Results.

How much they make:
Where they're located: Denver, Colorado, USA
Current team size: 15


26. Skincare by Loreal

On Skincare.com you'll find expert skin care tips and tricks you can trust, to achieve—and maintain—your healthiest, best-looking skin ever. Read through our product reviews, get the latest skin care trends, and more!

Where they're located: La Cautiva, Córdoba, Argentina
Website traffic: 580K/month


27. Cosmedica Skincare

Cosmedica is the leading provider of cruelty free, vegan skincare products that combat all of your most common skin care concerns and help bring out your clearest complexion.

Where they're located: Fresno, California, USA


28. Oribe

Where they're located: Mobile, Alabama, USA
Website traffic: 130K/month


29. Perricone MD

Perricone MD is the global leader in anti-aging skincare, with all products based on Dr. Nicholas Perricone's years of groundbreaking research and multiple patents.

Where they're located: Henderson, Nevada, USA
Website traffic: 240K/month


30. Ole Henriksen

Where they're located: Skårup, Central Denmark Region, Denmark
Website traffic: 140K/month

31. ZO Skin Health Inc

ZO® Skin Health provides a comprehensive range of solutions that will restore skin to a healthy state. From correcting sun damage and pigmentation to acne and aging, ZO® offers a simple, systematic approach to creating and maintaining healthy skin.

Where they're located: Nashville, Tennessee, USA
Website traffic: 260K/month


32. Timeless Skin Care

Timeless Skin Care focuses on high concentrations of active ingredients in clean formulas with proven results. Effective and affordable for all skin types.

Where they're located: Riverside, California, USA


33. Best Beauty & Skin Care Products & Reviews

Check out a wide range of healthy skin care products with genuine reviews including creams, shampoos, moisturiser, cleanser, facemask, etc. Sign up now.

Where they're located: Newark, New Jersey, USA
Website traffic: 440K/month


34. AHAVA®

Recharge, hydrate and illuminate your skin with AHAVA's active Dead Sea mineral skin care. All products are vegan and paraben-free. No fillers, no fluff, no falseness.

Where they're located: Wagrain, Salzburg, Austria
Website traffic: 160K/month


35. Go-To Skin Care

Go-To by Zoë Foster Blake. We make powerful, natural, skin care that protects & nourishes your face. That it happens to smell incredible is irrelevant. Go-To. For happy, healthy skin.

Where they're located: South Australia, Australia
Website traffic: 190K/month


36. SEACRET Direct

MINERALS ARE LIFE. Look and feel your best from head to toe, inside-out and outside-in with skincare and nutrition for every body.

Where they're located: Scottsdale, Arizona, USA
Website traffic: 410K/month


37. Erno Laszlo

Shop Erno Laszlo rooted in innovative skincare, celebrating bold personalities and bright skin since 1927. Free shipping over $50 and free samples.

Where they're located: Winston-Salem, North Carolina, USA
Website traffic: 70K/month


38. Urban Skin Rx

USRx offers a full line of corrective skin care products for diverse skin tones and women of color. Created by medical aesthetician & melanin expert, Rachel Roff.

Where they're located: Charlotte, North Carolina, USA
Website traffic: 270K/month

39. EltaMD, Inc.

EltaMD provides dermatologist skin care products for every skin type and lifestyle. Our products include sunscreen, cleansers, moisturizers, and more.

Where they're located: Nashville, Tennessee, USA
Website traffic: 180K/month


40. Vichy Skin Care

Where they're located: Irving, Texas, USA
Website traffic: 340K/month

41. #1 Rated Personalized Skin Care

Where they're located: Fremont, California, USA