Start A Personal Shopper Business - Business Ideas

Updated: September 16th, 2022
Start A Personal Shopper Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A personal shopper business is a service that helps individuals find and purchase the perfect clothing, accessories, and other personal items for their specific needs and style. As a personal shopper, you will work with your clients to understand their preferences and budget and then use your expertise and resources to curate a selection of items for them to choose from.

To start a personal shopper business, you must have a strong sense of fashion, an eye for style, and excellent communication and customer service skills. It will help if you are organized and efficient, as you must manage multiple clients and their requests simultaneously.

To begin your business, you must establish your target market and determine your pricing structure. You will also need to create a website or online platform to showcase your services and portfolio. Consider building relationships with retailers and designers to access the best products for your clients.

To start a personal shopper business, you will need to:

  • Determine your target market and pricing structure.
  • Create a website or online platform to showcase your services and portfolio.
  • Build relationships with retailers and designers to access the best products for your clients.
  • Develop a marketing plan to attract and retain clients.
  • Establish a system for managing client requests and communication.

Starting a personal shopper business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell personal shopper, or selling personal shopper online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
starting costs
gross margin
time to build
60 days

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses



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Equipment & Supply Expenses



Retail Business Expenses



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Vehicle Expenses



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Successful Businesses

Business URL Rank

Grocery Shopping Business


das Stadtwerk Regensburg


Pros & Cons

Pros Description

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a personal shopper business costs significantly less money than most businesses, ranging anywhere from 62 to 35,615.

Rewarding work

Starting a personal shopper business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

No overhead costs

To get your personal shopper business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

High customer retention rates

Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.

High margins

The gross margins for your personal shopper business are typically around 80%, which is considerably high and allows you to grow your business and manage costs easily.

Cons Description

Crowded Space

Competition is high when it comes to your personal shopper business , so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Work can be inconsistent

As a personal shopper business , the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.


Often times, as a personal shopper business , you typically work alone and do not have much face-to-face interaction with other team members.

No safety net

Typically, as a personal shopper business , you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.

Niche Market

A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.

You may need to charge sales tax

If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out this article