43 Trending Online Survey Tool Businesses [2024]

Updated: July 24th, 2023
Develop An Online Survey Tool

Online survey tools are a great way for businesses to gather customer feedback. They offer a convenient and cost-effective way to collect data from large groups of people. This service offers a variety of features, including a survey builder, a data collection tool, and a reporting system.

If you are interested in starting a business that helps businesses to gather customer feedback, then starting an online survey tool could be a great option for you. This business is growing in popularity as more businesses are using online surveys to collect data.

Typeform is a popular online survey tool that allows you to ask customers questions and get their feedback on the product. This can be used for many different purposes such as improving services or developing new products. Typeform told TechCrunch on the occasion of today’s funding announcement that its annual recurring revenue surpassed $70 million in 2021 after tripling over the preceding three years.

Building an online survey tool is a good business idea because there is a lot of demand for data collection. Businesses need to know more about their customers in order to be able to make better decisions.

Looking for some examples of a online survey tool?

Interested in case studies of a successful online survey tool? Check out our full list of success stories.

1. Qualtrics XM

Qualtrics empowers companies to capture and act on customer, product, brand & employee experience insights in one place.

Where they're located: Dulce Nombre de Jesús, San Jose Province, Costa Rica
Website traffic: 85.4M/month

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2. Doodle

Doodle is the simplest way to schedule meetings with clients, colleagues, or friends. Find the best time for one-on-ones and team meetings with our user-friendly calendar tool. Get started today!

Where they're located: South Australia, Australia
Website traffic: 22.9M/month

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Learn more about starting an online survey tool:

Where to start?

-> How much does it cost to start an online survey tool?
-> Pros and cons of an online survey tool

Need inspiration?

-> Other online survey tool success stories
-> Marketing ideas for an online survey tool

Other resources

-> Online survey tool tips

4. QuestionPro

Free survey software: QuestionPro online survey software to create surveys and questionnaires in minutes! Use our free survey platform with 80+ question-types, ready made templates, multiple survey distribution & data collection option and robust survey analytics dashboards.

How much they make: $19.2M/year
How much did it cost to start: $60K
Current team size: 300
Website traffic: 9.26M/month

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How I Started A $1.6M/Month Online Surveys And Research Tools Software

QuestionPro's Founder, Vivek Bhaskaran, shares the story of how he started the most robust survey software on the market, which has provided innovative technology to Fortune 100 companies, academic institutions, small businesses, and individual DIY researchers for over 12 years.

About
Vivek started QuestionPro almost 19 years ago
Revenue
Vivek grew the business to $1.6M/month
Costs
It cost Vivek $60000 to start the business
Read by 11,029 founders

5. Dynata

Dynata provides accurate, reliable data from one of the world’s largest collections of permissioned first-party data.

Where they're located: San Francisco, California, USA
Website traffic: 6.03M/month

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6. Alchemer

You might want to change the world. Alchemer is the only solution that helps you transform to a truly customer-centric organization.

Where they're located: South Australia, Australia
Website traffic: 19.1M/month

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7. iNaturalist

Where they're located: Dulce Nombre de Jesús, San Jose Province, Costa Rica

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8. Survicate

Survey and NPS software that helps you capture more customer feedback and deliver a better experience. Companies from over 70 countries use Survicate. Join them for free!

Where they're located: Reno, Nevada, USA
Website traffic: 320K/month

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9. SoGoSurvey

SoGoSurvey offers an advanced data management platform and enterprise online survey software for large organizations and businesses. Request a demo to get started today!

Where they're located: Baton Rouge, Louisiana, USA
Website traffic: 460K/month

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10. Opinion OutPost

Opinion Outpost is a market research panel where members collect points for their opinions in free online surveys. Get paid to take surveys.

Where they're located: South Australia, Australia
Website traffic: 670K/month

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11. Snap Surveys

Advanced survey software and research expertise to optimize engagement and transform data into knowledge. Request a live demo.

Website traffic: 830K/month

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12. SmartSurvey: Online Survey Software & Questionnaire Tool

Create and distribute surveys with our user-friendly yet advanced online survey tool, then analyse results graphically. Our UK-based team are ready to help.

Website traffic: 1.37M/month

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13. Toluna QuickSurveys

Create and launch free online survey questionnaires and see your survey results in real time. Enjoy our innovative and easy software. Sign up today for FREE.

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14. forms.app

forms.app is the best and free online form builder to create online web forms and online surveys. Get started with the easy and fast online form builder now.

Website traffic: 1.05M/month

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15. Survey Maker

Use the #1 Rated online survey maker and publish an amazing survey in minutes. More than 15 million surveys completed, optimized for responses, try it free

Website traffic: 480K/month

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16. Online surveys

Where they're located: Cincinnati, Ohio, USA
Website traffic: 1.08M/month

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17. Burke, Inc.

Burke offers a robust suite of research solutions. We support crucial business decisions in every phase of marketing, strategy, branding, and innovation.

Where they're located: Cincinnati, Ohio, USA
Website traffic: 380K/month

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18. Create Online Surveys, Free & Unlimited, with SurveyHero

Create beautiful and mobile optimized online surveys in no time. Publish your questionnaires and view all results in real-time. Get your free account now!

Where they're located: South Australia, Australia
Website traffic: 390K/month

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19. GreenRope

The world's first and only Complete CRM providing powerful and easy to use marketing automation, email marketing, and social media integration. Inquire today with us!

How much they make: $1.92M/year
Where they're located: Gig Harbor, WA, USA
Current team size: 15

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On Starting A $160K/Month CRM & Automations Company After A US Air Force Career

GreenRope, a self-funded CRM and marketing automation platform with over 1,000 customers in 20 countries, was built organically and focused on creating a positive, customer-centric culture without outside investment, with an all-in-one interface solving challenges in managing sales, marketing, customer service, and operations.

About
Lars started GreenRope over 15 years ago
Revenue
Lars grew the business to $160K/month
Read by 10,760 founders

20. CheckMarket

Create beautiful surveys with our powerful online survey tool and professional services. Unlimited users, free support, your own domain, API, dashboards,...

Website traffic: 90K/month

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21. Enterprise Survey Software

A suite of interconnected and easy-to-use information collection and analysis tools, including online surveys, mobile data collection, advanced analytics and data visualization.

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22. ReputationStacker

Get more reviews with ReputationStacker. Our automated system turns your customers into raving fans on any online review site, gets helpful customer feedback, and gives you complete control of your online reputation. Try it risk free for 30 days.

How much they make: $3.6M/year
How much did it cost to start: $30K
Current team size: 5

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I Bootstrapped A $3.6M/Year Online Review Software In 180 Days

ReputationStacker is a subscription software that simplifies and automates the process of getting more online reviews, helping businesses to manage their online reputation and grow their customer base; currently generating over $300k monthly revenue with low churn rates and a strong customer support team.

About
Ian started ReputationStacker about 8 years ago
Revenue
Ian grew the business to $300K/month
Costs
It cost Ian $30000 to start the business
Read by 5,047 founders

23. SurveyMethods.com

SurveyMethods provides powerful online survey software tool, advanced data analysis, email newsletters, and a comprehensive survey API. Free trial.

Website traffic: 50K/month

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24. CoolTool

CoolTool provides the comprehensive solution to automate consumer research. Choose methodology or create your own one, upload materials to test, collect responses via the NeuroLab app and enjoy reports created automatically.

Where they're located: San Francisco, California, USA

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25. Cloverleaf

Cloverleaf helps build great teams and improve employee engagement using existing employee data and assessments to provide insight into increased team productivity.

Where they're located: Cincinnati, Ohio, USA
Website traffic: 360K/month

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26. Survey software for online surveys and web surveys

Advanced survey software for online surveys, web surveys, and email surveys. Use online or buy installable survey software with free Trial!

Website traffic: 80K/month

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27. Online Surveys, Online Survey Tool, Online Survey Software, Web Survey Tool

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28. Refiner

Collect actionable insights from your SaaS users with simple and beautiful micro surveys. Refiner helps you understand who your users really are and how you can help them succeed.

How much they make: $192K/year
Where they're located: Paris, France
How much did it cost to start: $30K
Current team size: 2

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How I Created A $3K/Month Customer Survey Software

Refiner, a user feedback and customer survey tool for data-driven SaaS teams, achieved $2K MRR after launching in March 2020 and increasing its monthly recurring revenue by 30% in one month alone, relying on inbound marketing and SEO efforts for growth.

About
Moritz started Refiner almost 4 years ago
Revenue
Moritz grew the business to $16K/month
Costs
It cost Moritz $30000 to start the business
Read by 7,153 founders

29. Survs

Survs is an online survey tool that allows you to create, distribute and analyze online surveys with your team easily and efficiently.

Website traffic: 190K/month

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30. eSurveysPro

eSurveysPro.com is an online survey software tool that can help you create free web surveys. Try free the best online survey software.

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31. Tellwut

Create online surveys for free and take paid surveys at tellwut. Create and send a survey in minutes. Do free market research when polling our database.

Where they're located: Cincinnati, Ohio, USA
Website traffic: 420K/month

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32. Mike's Tools

Where they're located: Santa Ana, California, USA
Website traffic: 50K/month

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33. REDCap

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34. OpinionAPP

Take surveys anytime, anywhere with OpinionAPP on your mobile device. Share your opinion and get rewards for each survey you take, all in one single app

Where they're located: Dulce Nombre de Jesús, San Jose Province, Costa Rica
Website traffic: 180K/month

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35. Maptionnaire

Maptionnaire Community Engagement Platform bridges the gap between the city and its residents. With Maptionnaire, you can manage the entire public participation process in one place and get insights that enable cities to change!

Website traffic: 120K/month

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36. Survey Project

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37. Checkbox Survey Software

38. CASPOnline

Where they're located: Sacramento, California, USA

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39. Free online survey software and questionnaire tool

Create free online surveys and polls. Best online survey software for fast, easy feedback. Free questionnaire templates.

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40. Bypass Survey

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41. Tools to develop online exams tests surveys assessment software

Software tools to develop & deliver online exams tests assessments surveys

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43. Tally Forms

The simplest way to create beautiful forms & surveys, for free. Without knowing how to code!

How much they make:
Current team size: 3
Website traffic: 670K/month

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