49 Trending Online Fitness Coach Businesses [2024]

Updated: January 18th, 2023
Become An Online Fitness Coach

Online fitness coaching is using live or recorded video to offer fitness classes to an online audience at a fee. To become successful in business, online fitness coaches should possess the following personal qualities:

  • Stay focused on clients’ needs and goals
  • Be ready to walk the talk
  • Ask the clients questions
  • Focused on educating the client
  • Adjust to a language clients understand

Increase in number of internet usersand more hours spent online, online businesses will keep thriving.

Therefore, fitness coaches looking to expand their businesses or venture into new markets can consider starting an online fitness coach business.

Looking for some examples of a online fitness coach?

Interested in case studies of a successful online fitness coach? Check out our full list of success stories.

1. Noom Inc.

Ready to stop dieting? Start Noom - an award-winning weight-loss program designed by psychologists & scientifically proven to create real, sustainable results.

How much they make:
Where they're located: South Australia, Australia
Current team size: 1692
Website traffic: 5.94M/month

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2. TrueCoach

Save time and grow your business with the #1 online platform built for personal trainers, coaches, and gym owners. Try TrueCoach completely free for 14 days. No credit card required. Cancel any time.

Where they're located: San Francisco, California, USA
Website traffic: 2.37M/month

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Learn more about starting an online fitness coach:

Where to start?

-> How much does it cost to start an online fitness coach?
-> Pros and cons of an online fitness coach

Need inspiration?

-> Other online fitness coach success stories
-> Marketing ideas for an online fitness coach
-> Online fitness coach names

Other resources

-> Online fitness coach tips

4. The Tico Times

Where they're located: Dulce Nombre de Jesús, Provincia San José, Costa Rica
Website traffic: 490K/month

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5. TruFusion

TruFusion is a franchise disrupting the group fitness industry with five studios under one roof. An immersive, high energy workout that’s as effective as it is fun. Find your edge by taking over 65 class styles. Up to 240 unlimited group classes per week. Heated and unheated yoga, barre, pilates, bootcamp, boxing, cycle, kettlebell, and battle ropes. Ready to join the TruTribe?

Where they're located: Henderson, Nevada, USA

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6. Fitness Finder

Everything about fitness, fitness supplies, fitness center, fitness brands,... are here! Discover now!

Where they're located: Anaheim, California, USA

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7. Strength and Conditioning Software

BridgeAthletic offers world-class software for coaches and personal trainers to deliver custom training programs and track athlete performance.

Where they're located: San Francisco, California, USA
Website traffic: 80K/month

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8. VeganFitness.com

A fitness and nutritional resource for vegans and those following a plant-based diet.

Where they're located: Dulce Nombre de Jesús, Provincia San José, Costa Rica

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9. Alissa Rumsey Nutrition

Virtual and online intuitive eating coaching and body image support from registered dietitian nutritionists. Make peace with food and your body.

Where they're located: Pittsburgh, Pennsylvania, USA

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10. Sorey Fitness by Kim and Kalee

The mother daughter team helping you build a healthy body and balanced life. We focus on simple healthy living tips and at home workouts to help you lose weight and get fit.

Where they're located: Reno, Nevada, USA
Website traffic: 90K/month

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11. Macros Inc

Flexible dieting allows you to enjoy the foods you love and still lose weight. Stop crash dieting and learn how to live fantastic with our online coaching.

Where they're located: Charlotte, North Carolina, USA

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12. Neighborhood Trainer

Where they're located: Manhattan Community Board 1, New York, USA

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13. SpineZone

How much they make:
Where they're located: Santa Ana, California, USA
Current team size: 71

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14. acac Fitness

ACAC mission is to improve our members health. ACAC is currently located in: Charlottesville, Midlothian, Short Pump, West Chester, Timonium + Eagleview.

Where they're located: Richmond, Virginia, USA

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15. Workout Anywhere

Join the ultimate home and travel fitness APP for busy parents, by busy parents. The Spokane based founders & fitness family are here to help you!

Where they're located: Spokane, Washington, USA

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16. Lisa Raleigh

Shop for all things health and wellness and experience the art of rebounding. Everything you need to start rebounding with Lisa Raleigh.

Where they're located: Raleigh, North Carolina, USA

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17. Bombshell Fitness™

Bombshell Fitness is a health and fitness company that offers a wide variety of customized online training programs for all female body types.

Where they're located: Orlando, Florida, USA

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18. Iron Tribe Fitness

Iron Tribe Fitness uses 45-minute HIIT group classes paired with one-on-one style coaching and fitness consultation to help you achieve your health goals.

Where they're located: Memphis, Tennessee, USA

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19. Bikini Prep Coach

Led by IFBB Pro Bikini Olympian & Fitness Expert Tatiana Debique, Bikini Prep Coach, LLC provides customized bikini competition prep including bikini prep diet, exercise, posing and overall stage presentaion. But, what makes us different is our personal touch and overall experience. Each client gets the attention they deserve.

Where they're located: Tampa, Florida, USA

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20. John Spencer Ellis

Location Independence, Online Business Plans, Entrepreneur Travel and Resources for Nomadic Adventure Lifestyle Seekers Globally.

Where they're located: Little Rock, Arkansas, USA

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21. USA Boxing Trainer Certification

How To Become A Certified Group Boxing Coach or Trainer? We came up with the perfect solution – BOXING AND BARBELLS. The Most Authentic Boxing / Weight Training Certification.

Where they're located: San Jose, California, USA

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22. Online Training Program For Runners Of All Levels

runcoach Online Training Program - Online Marathon Training for beginner to advanced runners.

Where they're located: Prasat Balangk, Kampong Thom, Cambodia

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23. MFG Online Fitness Trainer India

Get your body transformed by best online fitness trainer in India. We help people to achieve muscle gain and fat loss goals through customized fitness plans.

Where they're located: Miami, Florida, USA

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24. Cutz Fitness

Where they're located: San Jose, California, USA

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25. Fit Republic Gyms & Health Clubs

Where they're located: Fresno, California, USA

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26. 3T Fitness

Where they're located: Batha, Chad

27. Fit Healthy Momma

We provide fitness, health and wellness insights from real experts to help you live a fit healthy life, insight and out!

How much they make:
Where they're located: Williamstown, Massachusetts, United States
Current team size: 2

28. Expert PT LTD

Online Personal Training and Nutrition Plan designed by Andy Griffiths. Work directly with an Online Personal Trainer / Online Fitness Coach

How much they make: $108K/year
Where they're located: Chester, England, United Kingdom
How much did it cost to start: $500
Current team size: 2

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How I Started A $9K/Month Online Personal Training Business

Found a gap in the Online Personal Training market and created a personalized one-on-one coaching service, which has resulted in an annual turnover of over £90,000 and a 100% revenue increase on last year, with great client retention and a high volume of referrals.

About
MR started Expert PT LTD over 8 years ago
Revenue
MR grew the business to $9K/month
Costs
It cost MR $500 to start the business
Read by 6,584 founders

29. Tennis Fitness Miami

Duglas Method, a brand with results in the world of tennis. is an efficient training system for working outdoors in court and gym. with the experience and knowledge acquired by working with the best players such as Dominic Thiem, Fabio Fognini, Amanda Anasimova, Francesca Schiavone among others

Where they're located: Miami, Florida, USA

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30. Best Online Personal Trainer and Fitness Coach

Achieve your fitness goals with Best Online Personal Fitness Trainer, Online Weight Loss Coach, Gym Trainer & Nutritionist for Men and Women.

Where they're located: Atlanta, Georgia, USA

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31. Ketanga Fitness Retreats

Fitness retreats around the world that are led by top trainers and studios. Trips include: boot camp, Pilates, sports conditioning, functional fitness, boxing, running, hiking, biking, kayaking, surfing, and more!

Where they're located: Dulce Nombre de Jesús, Provincia San José, Costa Rica

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32. Personal Trainer

At The Exercise Coach, our certified personal trainers want to help you lose weight, gain strength and get healthy today! Come in and see for yourself.

Where they're located: Fort Worth, Texas, USA

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33. AD Workout

AD Workout - Austin Dunham Body Transformation Programs Online. Austin Dunham website workoutad.com or AD Workout where he sells his programs The bodyweight bodybuilder and the AD Workout Double Dip Bars.

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34. Body Space Fitness

At Body Space Fitness, our expert NYC coaches offer safe and effective training methods for everyone, no matter your level of fitness. Our focus is on functional fitness—the kind that helps you live your life better, faster, stronger, and more efficiently.

Where they're located: Manhattan Community Board 1, New York, USA

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35. unknown

In-person and online fitness coaching for busy NYC moms. I help tired, overworked NYC moms get strong, gain energy, and feel like total badasses so they can take on the patriarchy from 9-5 and parenthood from 5-9.

Where they're located: Manhattan Community Board 1, New York, USA

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36. TeamFFLEX

Team FFLEX provides the highest quality competition and lifestyle coaching on planet earth! Online Personal Training, Contest Prep, Npc Ifbb Coach, Bikini Competition Training, Bikini Contest Prep

How much they make: $984K/year
Where they're located: Las Vegas, Nevada, USA
How much did it cost to start: $500
Current team size: 0

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How I Started A $48K/Month Business With An Online Fitness Training Service

This case study is about a former personal trainer who launched his online personal training platform, TeamFFLEX, starting with no money and a lot of drive, and grew it into a 6-figure business in less than a year, now doing $48,000 a month with potential for continued growth.

About
Ryan started TeamFFLEX almost 10 years ago
Revenue
Ryan grew the business to $82K/month
Costs
It cost Ryan $500 to start the business
Read by 24,924 founders

37. The online Q&A community and marketplace for New Zealand and Australia locals

The online community and marketplace for New Zealand and Australia locals

New Zealand and Australia local Q&A community and online marketplace

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38. unknown

Where they're located: New Orleans, Louisiana, USA

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39. Sports Nutritionist

Lauren Manganiello, MS, RD, CDN, ACE-CPT provides customized online nutrition and fitness coaching. Lauren resides in New York City.

Where they're located: Manhattan Community Board 1, New York, USA

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40. weworkforit

Where they're located: Irvine, California, USA

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41. CrossFit Feral

Where they're located: Bakersfield, California, USA

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42. Camp Gladiator

We are a workout camp dedicated to transforming lives through dynamic, fun and challenging workouts led by amazing Trainers who inspire you to discover your best self.

How much they make:
Where they're located: Austin, Texas, USA
Current team size: 1004

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43. MasalaBody

Nagina Abdullah is an online weight loss coach who helps ambitious women lose weight without depriving themselves. Lose 20-40 pounds quickly. Learn more here.

How much they make:
Where they're located: New York, NY, USA

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44. Blogilates

Award-winning instructor, personality & creator of Blogilates with over 500 million video views and 4 million subscribers.

Where they're located: Los Angeles, California, USA
Website traffic: 980K/month

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45. F45 Training

F45 provides the ultimate gym experience by combining cutting edge techniques with high grade equipment and friendly, supportive staff. Get the complete fitness workout you deserve by locating your closest F45 gym.

How much they make:
Where they're located: Austin, Texas, USA
Current team size: 4107
Website traffic: 360K/month

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46. Jillian Michaels: The Fitness App

Website traffic: 80K/month

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47. Lazy Jar

It's like a gym where you only pay if you don't go.

How much they make: $3K/year
Where they're located: Raleigh, North Carolina, USA
Current team size: 0

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How I Launched An App That Charges People If They Don't Exercise

Lazy Jar is a fitness app that charges users for failing to meet their weekly fitness goals, launched by Justin Anyanwu, which currently averages $250 per month and has been featured in publications such as TechCrunch, LifeHacker, and Fast Company.

About
Justin started Lazy Jar over 6 years ago
Revenue
Justin grew the business to $250/month
Read by 4,887 founders

48. The Body Coach

Start your journey to a fitter, healthier, happier you with the new Body Coach app. Welcome to the feel-good way to view transformation.

Where they're located: South Australia, Australia
Website traffic: 110K/month

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