33 Trending Influencer Marketing Businesses [2024]
Influencer marketing is a business that involves partnering with social media influencers to promote products or services to their followers. The influencer marketing business model relies on building relationships with influencers who have a large following and can engage their audience effectively.
The business entails identifying relevant influencers in your industry, negotiating the terms of the partnership, and managing the campaigns. It also involves creating content and messaging that aligns with the influencer’s brand and style, as well as tracking and analyzing the performance of the campaigns.
To run a successful influencer marketing business, it is essential to do thorough research to identify the right influencers for your brand. Look for influencers who have a genuine interest in your products or services and align with your brand values. You should also be transparent and upfront with influencers about your expectations and the terms of the partnership.
In addition, it is important to stay up to date on industry trends and best practices. This includes understanding the different types of influencer partnerships, such as sponsored posts, brand ambassadorships, and affiliate marketing.
Finally, it is crucial to have a clear strategy and plan in place for each campaign. This includes setting goals, determining the budget, and tracking the performance of the campaigns to ensure you are getting a good return on investment. By following these tips, you can build a successful influencer marketing business that helps your clients reach their target audience and achieve their marketing goals.
Looking for some examples of a influencer marketing business?
Interested in case studies of a successful influencer marketing business? Check out our full list of success stories.
1. Angel Broking
Angel Broking has introduced zero brokerage* services for the first 30 days for trades. Open your Demat account now and start trading. Valid Till 30th Nov 2020.
Where they're located: Worcester, Massachusetts, USA
Website traffic: 4.29M/month
2. Afluencer
Are you a social influencer who needs help finding the best influencer programs? Afluencer is a leading marketing resource platform online for merchants and influencers!
How much they make: $24K/year
Where they're located: Sacramento, CA, USA
How much did it cost to start: $500K
Current team size: 0
Website traffic: 40K/month
Afluencer is a two-sided marketplace that connects brands with influencers and helps influencers, creators, and ambassadors find paid gigs, with 6,500+ active influencer users and 1,000+ brand users yielding 100% YoY revenue growth.
Learn more about starting an influencer marketing business:
Where to start?
-> How much does it cost to start an influencer marketing business?
-> Pros and cons of an influencer marketing business
Need inspiration?
-> Other influencer marketing business success stories
Other resources
-> Influencer marketing business tips
4. Exposure
Exposure gives you a beautiful website for your photos. It’s also a community of passionate photographers and storytellers. Join us.
Where they're located: Memphis, Tennessee, USA
Website traffic: 190K/month
5. InfluencerSoft
How much they make:
Where they're located: La Jolla Ranch, CA, USA
How much did it cost to start: $3M
Current team size: 15
Website traffic: 100K/month
6. Soapbox Influence
We connect brands to influencers to craft authentic conversations that lead to lasting brand awareness, activation and conversion.
Where they're located: Fayetteville, North Carolina, USA
7. Paladin
Software for networks to manage creator relationships, execute social campaigns, visualize data & automate payments for YouTube, Facebook, Instagram, and more.
Where they're located: Los Angeles, CA, USA
Current team size: 20
8. Carusele
Carusele is an award-winning influencer marketing agency focused on optimizing campaigns in real-time for the most efficient and cost-effective results.
Where they're located: Birmingham, Alabama, USA
9. Influencer Update - Guide to the business of influencer marketing
All about the business of Influencers
10. LaFleur
LaFleur leverages cutting-edge technology and inspired talent to create holistic digital marketing solutions for growing businesses across the United States.
Where they're located: Corona, California, USA
11. IMS Gateway
The Worlds leading Influencer Marketing Conference series with events in London and New York. Designed for Brands to power-up their Influencer Marketing.
Where they're located: Santa Rosa, California, USA
12. Influence Weekly
The best insights, news, and reports on Influencer Marketing each week.
13. Wine Marketing & Tourism Conference
Helping You Succeed in the Wine Industry
Where they're located: Santa Rosa, California, USA
14. Mitchell
Mitchell is a digitally-led public relations agency specializing in telling your brand’s story. We do REAL because REAL moves people. Always.
Where they're located: Fayetteville, North Carolina, USA
15. INFLCR
Where they're located: Birmingham, Alabama, USA
16. Adspire Social
We utilize a network of cannabis influencers on social media to execute goal-specific marketing campaigns tailored to the specific needs of each client.
Where they're located: Birmingham, Alabama, USA
17. Purple Patch Management
Purple Patch Management Group (PPMG) is a homegrown, innovative sports & brand marketing agency
How much they make:
Where they're located: New Delhi, Delhi, India
How much did it cost to start: $500
Current team size: 0
18. sociallight
Social Light is a boutique social media marketing company focused on social media, brand, and marketing strategy with specialists in web development, influencer marketing, email marketing, and more.
Where they're located: Palmdale, California, USA
19. PREM
We make brands memorable! We are Public Relations Fresno, Social Media Fresno, and more! Contact us today, so we can talk about your goals! (559) 512-6551
Where they're located: Fresno, California, USA
20. Digital First Midwest
The Digital First Midwest Conference in Kansas City will be hosted at the Overland Park Convention Center on October 9th, 2019. Sponsored by AgoraPulse!
Where they're located: Overland Park, Kansas, USA
21. Valerie Jennings
Welcome to Valerie Jennings' personal website whom has served in numerous capacities over the past 20 years, mainly the last 15 as the CEO and founder of two digital marketing agencies.
Where they're located: Overland Park, Kansas, USA
22. Share the Local
Where they're located: Peoria, Arizona, USA
23. Texas Travel Ideafest
Texas’ only destination marketer and travel and tourism content creator event to build travel influencer marketing excellence.
Where they're located: Fort Worth, Texas, USA
24. Marketing, PR, Advertising, Web Design & Social Media
Red Sage Communications is Huntsville & Decatur's top full-service agency. We blend great creative with data & analytics expertise, to create marketing that WORKS! Check out our beautiful lead-generating website design.
Where they're located: Huntsville, Alabama, USA
25. Deebo
Automate your email outreach with Koala Digital.
How much they make:
Where they're located: Toronto
How much did it cost to start: $300
Current team size: 1
26. Copernio – Public Relations • Influencer Marketing • Social & Digial Media
Where they're located: Garden Grove, California, USA
27. Heepsy
Find influencers in seconds. Instant access to Instagram and Youtube influencers by location and category. Analyze their audience and contact them. Start your campaign now.
Where they're located: Bilbao
How much did it cost to start: $50K
Current team size: 25
Website traffic: 310K/month
28. The Influencer Marketing Factory
We Are A Global Influencer Marketing Agency That Delivers Influencer Marketing Campaigns on TikTok, Instagram and YouTube. Tailor-made campaigns. Our Services: Brand activations, Content creation, Influencer strategy, Tracking & Reporting.
Where they're located: Miami, FL, USA
How much did it cost to start: $15K
Current team size: 23
29. My Haul Store
India's No 1 Influencer Discovery Platform with 100 % accurate profiles. A comprehensive influencer search solution enhanced by personal touch with Influencers. Join leading brands and agencies that are working smarter with MHS Discovery.
How much they make:
Where they're located: Bangalore, Karnataka, India
How much did it cost to start: $300K
Current team size: 33
31. fanbytes
A leading social media and influencer marketing agency, Fanbytes helps the most forward-thinking brands win the hearts of young audiences.
32. Unleash The Knowledge
Welcome to the Unleash The Knowledge HQ! Here you can find educational information on the books you should read, business insights, and more!
How much they make:
Where they're located: Trumbull, CT, USA
How much did it cost to start: $0
Current team size: 1
33. Incast
inCast works together with brands to create effective influencer marketing strategies, fitting their budget needs, in order to boost brand awareness, improve engagement, and increase conversions with the best ROI (return on investment).
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings