7 Home Staging Service Success Stories [2024]

Pat Walls

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Updated: December 11th, 2023

Start A Home Staging Service

With the rise of online home selling, the need for home staging services has been increasing rapidly.

A home staging business can be an affordable and scalable venture, providing ample opportunity for growth and profitability.

Those who have a keen eye for design and enjoy collaborating with clients can find a rewarding career in home staging.

A professional home stager assesses both the interior and exterior spaces of a property and offers expert guidance on how to enhance its overall aesthetic appeal.

From selecting furniture and décor to arranging lighting and artwork, every detail is carefully considered to create an inviting and attractive atmosphere that appeals to potential buyers.

Here are some real life success stories of starting a home staging service:

1. Meridith Baer ($20.4M/year)

How much they make: $20.4M/year
Current team size: 71

$1.7 Million a Month: How Meridith Baer Built a Crazy Successful Home-Staging Business

Home stager Meredith Baer turned a $500,000 sale into a thriving business with Meridith Baer Home, expanding operations from California to Connecticut, New York, Florida, San Francisco, Las Vegas, and even Cabo San Lucas.

About

They started Meridith Baer over 26 years ago

Revenue

They grew the business to $1.7M/month

Read this case study

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Starting A Home Staging Service: Everything You Need To Know

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So... can you actually make money with a home staging service?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

So... can you actually make money with a home staging service?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. New York Institute of Art and Design

New York Institute of Art and Design (NYIAD) is an online design school offering career certificate courses in interior design, wedding planning and more.

Where they're located: Manhattan Community Board 1, New York, USA
Website traffic: 80K/month

6. The Decorologist

Kristie Barnett, The Decorologist, is a design, home staging and paint color expert based in Nashville who educates professionals and design enthusiasts.

Where they're located: Nashville, Tennessee, USA

7. Meridith Baer

Meridith Baer Home is the premier home staging company in the nation. With offices in Los Angeles, San Francisco, New York, Hamptons, and Miami, we offer staging, interior design, luxury furniture leasing, and Instant Home services.

How much they make:
Where they're located: Los Angeles, California, USA
Current team size: 71