Business Idea

Start A Fitness Focused Marketing Consultancy

About

Starting a fitness-focused marketing consultancy requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell fitness focused marketing consultant, or selling fitness focused marketing consultant online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a fitness-focused marketing consultancy ➜

Key stats

market size
$250B
revenue (monthly)
$13K
starting costs
$28.7K
gross margin
30%
avg product price
$100
time to build
10 months
growth
Direct sales
business model
Consulting/Agency
time investment
Side project

About

Starting a fitness-focused marketing consultancy requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell fitness focused marketing consultant, or selling fitness focused marketing consultant online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a fitness-focused marketing consultancy ➜

Key stats

market size
$250B
revenue (monthly)
$13K
starting costs
$28.7K
gross margin
30%
avg product price
$100

 

time to build
10 months
growth
Direct sales
business model
Consulting/Agency
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $500 $5,000
Website Costs $232 $6,500
Business Formation Fees $5,600 $20,400
Software Expenses $150 $3,044
Advertising & Marketing Costs $75 $5,286
Training & Education Expenses $0 $1,000
Other Expenses $0 $800
Total Startup Costs $6,592 $50,780

Successful Businesses

Business URL Rank
Bain bain.com #16,656
Biologics Consulting biologicsconsulting.com #2,446,314
Piccolo Marketing piccolomarketing.com #4,034,246
Website Design Ecommerce Web Designer Franklin Nashville TN timelinewebdesign.com #6,755,255
Elite 101 e1connect.com #7,039,892
Dream Fitness Client Academy isaiahjgrant.com #8,130,715

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Traffic to your website A fitness-focused marketing consultancy gives people a reason to visit your website and to keep coming back to you!
Meaningful business connections You never know who you will meet as a fitness-focused marketing consultancy. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Pick & choose the clients you work with Fitness Focused Marketing Consultancyes have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!
Cons Description
Longer Sales Process A fitness-focused marketing consultancy can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Low margins The gross margins for your fitness-focused marketing consultancy are typically around 30%, which can make it more challenging to incur new expenses and maintain profitability.
Taxes As a fitness-focused marketing consultancy, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
Churn In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.
Time commitment With becoming a fitness-focused marketing consultancy, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.

Marketing Ideas

  • 1

    Word of mouth

    The most tried and true way to grow a fitness-focused marketing consultancy is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 2

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to fitness-focused marketing consultancy.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜

  • 3

    Pay Per Click Advertising

    Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.