48 Trending Fitness Coaching Businesses [2024]

Pat Walls

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Updated: December 9th, 2023

Start A Fitness Coaching Business

Did you know that more and more people are embracing healthier lifestyles these days? That's why there's a high demand for fitness services worldwide.

Starting a fitness coaching business is one of the best ways to follow your passion and make money doing it.

If you love people and have an interest in helping them achieve their health goals, starting a fitness coaching business may be right for you. It can be as simple as providing one-on-one training, or you can offer group sessions.

Looking for some examples of a fitness coaching business?

Interested in case studies of a successful fitness coaching business? Check out our full list of success stories.

1. ISSA

Learn how to get a new career in fitness or nutrition, and how to earn your personal training or nutrition certification online.

Where they're located: Ghanzi District, Botswana

2. Future

Not just an app, not just a personal trainer. This is the Future of fitness.

How much they make:
Where they're located: San Francisco, CA, USA
Current team size: 327

Learn more about starting a fitness coaching business:

Where to start?

-> How to start a fitness coaching business?
-> How much does it cost to start a fitness coaching business?
-> Pros and cons of a fitness coaching business

Need inspiration?

-> Other fitness coaching business success stories
-> Marketing ideas for a fitness coaching business

Other resources

-> Fitness coaching business tips

4. Camp Gladiator

We are a workout camp dedicated to transforming lives through dynamic, fun and challenging workouts led by amazing Trainers who inspire you to discover your best self.

How much they make:
Where they're located: Austin, Texas, USA
Current team size: 1004

5. Fitness Coaching Education, Courses, and Certifications

OPEX Fitness specializes in fitness coaching education. Our digital fitness coaching certification prepares coaches for a career in the fitness industry.

Website traffic: 200K/month

6. FitSW: Personal Trainer Software

FitSW personal training software helps fitness coaches easily build workout & meal plans, track client progress, & more on any device. Create Free Account

How much they make: $600K/year
Where they're located: Colorado Springs, Colorado, USA
How much did it cost to start: $1K
Current team size: 4
Website traffic: 50K/month

How I Developed A $20K/Month Software For Personal Trainers

FitSW founder Jacob Montoya bootstrapped his company to $25K monthly revenue, helping over 20,000 personal trainers manage their businesses through software that enables them to create workouts, track progress, plan meals, accept payments, and manage schedules, and has now expanded to include FindTrainGain, enabling people to join live online fitness classes from the comfort of their homes.

About

Jacob started FitSW: Personal Trainer Software about 7 years ago

Revenue

Jacob grew the business to $50K/month

Costs

It cost Jacob $1000 to start the business

Read this case study

Read by 9,596 founders

7. Exercise ETC! - Fitness Education CEC, CEU Certificates

8. BeastModeCoaching

Full online fitness coaching and beast mode clothing from Chris Jones. Only for those looking to lose fat, build muscle, increase strength, or live healthier.

9. Active Management

Are You A Fitness Business Owner, Manager or Entrepreneur Who Wants To Think And Do Different To Your Competitors?

10. Financial Fitness Coaching

Kristen is a personal & business financial coach and speaker who specializes in helping small business owners and entrepreneurs develop and strengthen their money management skills, eliminate debt, organize finances and create cash flow systems to maximize profit, create consistency and ultimately build wealth.

11. The Fit Cut

Cutting is formatted after an expert training technique called BURNOUTS that was created by Henry Alkins in 1947.

Where they're located: Sandy
How much did it cost to start: $2K
Current team size: 1

On Starting An Online Fitness Solution For Corporations

The Fit Cut is an online fitness solution that uses a unique exercise method called CUTTING, which adapts to the individual through body feedback and modifications, with plans to focus on corporate clients and offer shorter programs in the future.

About

Charlotte started The Fit Cut almost 3 years ago

Revenue

Charlotte grew the business to $0/month

Costs

It cost Charlotte $2000 to start the business

Read this case study

Read by 4,219 founders

12. Fitness Education Online

Become a better personal trainer with our CEC accreditation courses, all available online and recognised by major providers in Australia and New Zealand.

13. The Christian Coaching Center

14. Your Business Coaching Club

Increase sales, improve profit, grow your business, create wealth from your small business and take your business online with our small business coaching program

15. Online Fitness Coaching Business Web Class

New Training Exclusively For: Personal Trainers, Fitness Professionals, Health Enthusiasts, and Fitpreneurs!

16. Fierce & Fit

How much they make:
Where they're located: Pensacola, Florida, United States

17. Business Coaching – Strengthening your most critical asset YOU!

18. 451 Temporarily Unavailable

19. Physical Mind Coaching and Facilitation

20. Charles Smith Fitness

21. .Fitness Lifestyle Coaching Blog

22. Achieve Freedom Coaching

Grow your business and your life. Use business as the conduit for your personal growth. Our holistic business coaching shows you how.

23. Find a Life Coach Directory

24. Accerate Coaching and Fitness

25. Jaimi Jansen Fitness, Nutrition and Business Consultant

Jaimi Jansen is a fitness, nutrition, business coaching and a consultant. The owner of Santa Cruz Core Fitness and Rehab, for individuals and small groups.

26. Cheryl Heppard — Ready to have a business that gets seen and gets CLIENTS? Claim your free resources now.

27. Winning Mentality Fitness

How much they make:
Where they're located: Berkeley, California, USA

28. Equifitt

29. EZ4 Coaching Systems

Customized and Client Specific Fitness, Nutrition & Accountability Coaching Plans that are GUARANTEED to create overall Wellness in your daily life!!!

30. Karey Northington

31. 360 Fitness Coaching

32. Boxercise4health boxing and fitness coaching business

33. Fitness Business Trainer Coaching Programme by Lionel Lim

34. Fitness Training & Nutrition Coaching

Whole Intent is a leading provider of one-on-one personal training, group fitness classes, nutrition coaching, and more. We serve the Denver area, helping our clients lose weight, build muscle, or achieve any health and wellness goals through a well-rounded and sustainable lifestyle transformation.

35. Business Coach, James Villepigue

36. Business coaching for online health and fitness coaches

Start your online health and fitness business with business coach, Bri Morrion. I teach you everything you need to know to have a full-time online business

37. Fitness Business Trainer Coaching Programme by Lionel Lim

38. Holmes Fitness Coaching, LLC

39. Viral Fitness: Building Your Coaching Business

40. Business & Fitness Coaching

41. 7 Figure Mastermind

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Starting A Fitness Coaching Business: Everything You Need To Know

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43. Burn Boot Camp

Burn Boot Camp is a group fitness brand where like-minded women come together, build confidence, and inspire one another. Our 45-minute camps offer HIIT workouts and individualized attention in a group fitness setting.

Website traffic: 90K/month

44. Fitness Bex Coaching – Worldwide Online Fitness & Business Coaching

45. Jaquish Biomedical

Jaquish Biomedical is a research and development group that applies new findings in human physiology to physical medicine and rehabilitation device design.

46. Bedros Keuilian

Bedros is a serial entrepreneur and investor in over a dozen industry leading brands and businesses. He’s the founder of Fit Body Boot Camp, three times listed in Inc Magazine as well as Etrepreneur Magazine’s 100 fastest growing franchise brands in the world. Bedros is the author of the Wall Street Journal Best Selling book Man Up – How To Cut The BS and Dominate In Business and In Life.

47. Orangetheory Fitness

Orangetheory Fitness is the latest high intensity workout that's scientifically proven to spike your metabolism and boost energy. Try us for free today!

48. MetPro

Lose weight and feel great! Become the best version of yourself with metabolic profiling and the help of a personal fitness, lifestyle and weight loss coach.