42 Trending Fitness Apparel Businesses [2024]

Updated: January 18th, 2023
Start A White Label Fitness Apparel Business

A fitness apparel business sells fitness clothing, accessories, and other health and exercise products.

A white label fitness apparel business will manufacture custom gym clothes so that the retailers add their brand and logo and choice of pattern to make unique fitness apparel.

Fitness apparel is in demand and can be a great investment. If you are in the clothing design industry and looking to start a business in the fitness industry, you may consider a white-label fitness clothing line.

Looking for some examples of a white label fitness apparel business?

1. New Balance

New Balance: Athletic Footwear and Fitness Apparel. Tackle your workouts with confidence in performance running shoes and stylish clothes from New Balance. Our athletic footwear goes the distance with you.

  • Estimated revenue: $20.8M/month
  • Website traffic: 6.59M/month
  • Business rank: #13.1K

Check out their full website ➜

2. Gymshark

Shop official Gymshark exclusively online. Enjoy lasting quality & the perfect fit. Free returns & free shipping on workout clothes & gym wear orders over $75.

How much they make:
Where they're located: Birmingham, UK
Current team size: 850

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Learn more about starting a white label fitness apparel business:

Where to start?

-> How to start a white label fitness apparel business?
-> White label fitness apparel business plan
-> How to finance a white label fitness apparel business?
-> How much does it cost to start a white label fitness apparel business?
-> Pros and cons of a white label fitness apparel business
-> How to get clients for a white label fitness apparel business?

Need inspiration?

-> Other white label fitness apparel business success stories
-> Marketing ideas for a white label fitness apparel business
-> White label fitness apparel business slogans
-> White label fitness apparel business names
-> White label fitness apparel business Instagram bios

Other resources

-> Profitability of a white label fitness apparel business
-> White label fitness apparel business tips

4. Peloton Apparel

Shop for Peloton running, cycling, yoga and fitness apparel for men and women at the Peloton Apparel store. Free shipping on orders over $50.

Where they're located: Nashville, Tennessee, USA
Website traffic: 360K/month

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5. Vanquish Fitness

Vanquish Fitness - Leading the way in innovative streetwear inspired fitness clothing. Shop our range of gym joggers, hoodies, tracksuits, sweatpants & tshirts.

Where they're located: New Valley Governorate, Egypt
Website traffic: 300K/month

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6. Fitness Lobby

Searching for a Clothing Shop in Jacksonville? Check out Fitness Lobby. I provide a range of fitness clothing.

Where they're located: Jacksonville, Florida, USA

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7. Elite Eleven

Elite Eleven Sporting. Premium sportswear and fitness apparel for men and women. Based in Melbourne, shipping worldwide.

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8. Next Level Apparel

Next Level Apparel is a leading designer and supplier of blank apparel to the promotional product, ad specialty, and decorated apparel markets. NLA leads the wholesale fashion industry with innovative fabrics at an amazing value. The fits, colors, and diversity of styles define them as a top supplier of fashion blanks

Where they're located: Buffalo, New York, USA
Website traffic: 160K/month

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9. Tracksmith

Tracksmith is an independent running company that celebrates the competitive spirit. Shop premium running equipment for racing, training, and all conditions. our performance apparel & accessories are crafted for training and competition.

  • Business rank: #79.4K

Check out their full website ➜

10. Barry’s

Shop the latest athletic wear and workout accessories at Barry's Shop, from tanks to tights from Lululemon, Ultracor, Varley, Alala, Phat Buddha, Nux, etc.

  • Website traffic: 200K/month
  • Business rank: #86.4K

Check out their full website ➜

11. YoungLA

Get the latest and most trendy custom made YoungLA fitness apparel. The goal of Young LA is to create best combination of comfort and style for our customers.

Where they're located: Los Angeles, California, USA
Website traffic: 870K/month

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12. Fabletics

Affordable, high-quality, and stylish workout clothes for women. Shop yoga pants, leggings, joggers, tops, tees, and more for any fitness level.

  • Website traffic: 1.08M/month
  • Business rank: #127K

Check out their full website ➜

13. Snap Fitness

Snap Fitness is the world's premier gym dedicated to providing results to members through 24-7 access to high-intensity interval training. Learn more!

Where they're located: Mesa, Arizona, USA
Website traffic: 450K/month

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14. Alpha

Designed in the USA, Alpha Clothing is the premium choice for athletes and bodybuilders. Shop now for fitness apparel, bodybuilding clothing, stringers...

Where they're located: Boston, Massachusetts, USA
Website traffic: 60K/month

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15. Buffbunny

Always feel your best in Buffbunny's body-inclusive activewear! Shop sports bra and leggings sets, swimsuits, athletic skirts, workout tops, and more.

  • Business rank: #161K

Check out their full website ➜

16. Start Fitness

Start Fitness offer the best range of running, cycling, gym, football and outdoor products. Discover our range of road and mountain bikes, running shoes and running spikes, GPS watches and football boots. We have the latest products from top brands including adidas, Asics, Under Armour, SCOTT, Santa Cruz and more.

Where they're located: Durham, North Carolina, USA

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17. Puregemco Fitness Apparel

Puregemco Fitness Apparel curates and custom designs amazing fitness clothing and accessories.

  • Website traffic: 190K/month
  • Business rank: #191K

Check out their full website ➜

18. Jay Cutler

The official website of four-time Mr. Olympia, Jay Cutler. Since retiring from being a legend in bodybuilding, Jay has inspired countless of other athletes to chase their dreams. Jay now owns and operates his own men's and women's apparel line and supplement brand, Cutler Athletics and Cutler Nutrition.

Where they're located: Nashville, Tennessee, USA

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19. Rise

Rise is one of the fastest growing and most innovative sports fitness brands in North America. Shop our Online Fitness Store.

  • Business rank: #249K

Check out their full website ➜

20. The Shop at Equinox

Features brands to suit your high-performance life. We take you from workout to hangout with curated, exclusive product offerings of complete looks.

  • Business rank: #257K

Check out their full website ➜

21. Mono B Clothing

Mono B offers a wide range of fashion-forward and functional activewear and performance wear including plus-sizes as well as young contemporary wear.

Where they're located: Anaheim, California, USA

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22. Lioness Fashion

Australian fashion label inspired by current luxury trends. Designed for the on trend, bold & independent woman who loves to dress the way she feels. Free worldwide shipping + Afterpay on all AU orders

Where they're located: South Australia, Australia
Website traffic: 100K/month

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23. Evolve Fit Wear

The best in workout clothing & activewear online. Shop top brands like Onzie, Hardtail, Beyond Yoga and more. Free shipping & 15% off first time purchase!

How much they make:
Where they're located: Fresno, California, USA
Current team size: 10

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24. Olympia Gear

Official merchandise company of Mr. Olympia. Leading Fitness and Bodybuilding apparel.

  • Website traffic: 40K/month
  • Business rank: #284K

Check out their full website ➜

25. Top Rio Shop

The most sensual and high quality Brazilian lifestyle and fitness wear. High end workout jumpsuits, gym leggings, main street jeggings and yoga pants.

Where they're located: Guarantã do Norte, Mato Grosso, Brazil

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26. Size Up Apparel

Denim Jeans, Activewear, Urbanwear, and Streetwear made from top quality, comfortable materials with stylish design.

Where they're located: Detroit, Michigan, USA

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27. Love Fitness Apparel

Shop Love Fitness Apparel for the latest fashion trends in women's workout clothing. Aloha inspired clothes, workout apparel & activewear.

Where they're located: Jacksonville, Florida, USA

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28. Glyder

Glyder creates pieces that can take you from studio, to street, to the highest peak, all in one outfit. Designed for women who never say the words “I can’t,” We provide the gear and inspiration to explore new experiences and forge your own path.

Where they're located: Santa Ana, California, USA

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29. Gorilla Wear

Official Gorilla Wear webshop | Shipment within 24u | Legendary Gym Wear and Lifestyle Apparel

Where they're located: Washington D.C., Washington, D.C., USA
Website traffic: 70K/month

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30. Fitness Fashions

FitnessFashions.com offers affordable, stylish & high quality Fitness Clothing for Women & Men. Shop yoga and exercise clothing, leggings, tops, bottoms, jackets, accessories from top brands. Best price guaranteed.

Where they're located: Manhattan Community Board 1, New York, USA

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31. Gym Clothes Manufacturer

Gym Clothes, one of the leading wholesale fitness clothing manufacturers and suppliers in USA has the biggest range of wholesale blank workout wear available in a variety. Contact us for the best custom or blank athletic apparels. Every kind of sportswear available on our website. We are also in Australia and Canada.

Where they're located: Memphis, Tennessee, USA
Current team size: 500

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32. Fitness Connection Pro Shop

Show off your FitCo pride with our merch now available online.

  • Website traffic: 150K/month
  • Business rank: #389K

Check out their full website ➜

33. Physiq Apparel

Physiq Apparel is the No.1 Gym Clothing, Bodybuilding Clothing and Fitness Wear Webstore. We have a range of stringer vests, gym short, gym tshirts and womens gym wear.

Where they're located: El Paso, Texas, USA

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34. Fitness Clothing Manufacturer

The wholesale workout clothes collections near you are trendy capped with nice features and churned out of lightweight fabric in USA, Canada, UAE, Australia

Where they're located: Nashville, Tennessee, USA
Current team size: 50

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35. UFC Store

UFC Store EU | UFC Gear, UFC Merchandise and MMA Gear & MMA Merchandise

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36. GASP

Shop men's bodybuilding clothing & workout apparel by GASP, dedicated to be the best gym wear brand available. Find wrist wraps, lifting straps, and more.

Where they're located: Plano, Texas, USA
Website traffic: 70K/month

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37. Custom Apparel

Fitness and lifestyle apparel for men and women. Golf wear, Exercise apparel, casual clothing and beach wear.

Where they're located: Stockton, California, USA

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38. USA Powerlifting

It is the mission of USA Powerlifting to provide powerlifting competition of uniform high quality which is drug tested and available to all athletes. Buy fitness apparel from our online store.

  • Business rank: #700K

Check out their full website ➜

39. Better Bodies

Shop Better Bodies. Quality fitness apparel since 1982. Take advantage of our best in class customer service and free shipping on select orders.

Where they're located: Sacramento, California, USA
Website traffic: 80K/month

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40. RokFit

Clothing Brand & Accessories for the Fitness & Athletic Lifestyle. Shirts, Shorts, Knee Sleeves, Wrist Wraps & More. Browse Men's & Women's Styles.

Where they're located: Laredo, Texas, USA

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41. Alanic Clothing

Marathon Clothes by Alanic is the largest marathon clothing manufacturer in the U.S. It's a one-stop destination for all runners and activewear.

  • Business rank: #730K

Check out their full website ➜