Start An Esthetician Business - Business Ideas

Start An Esthetician Business - Business Ideas
Start An Esthetician Business

Starting an esthetician business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell esthetician, or selling esthetician online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$3B
starting costs
$19.8K
gross margin
80%
time to build
60 days

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $0 $6,900
Business Formation Fees $600 $3,200
Equipment & Supply Expenses $63 $200
Retail Business Expenses $0 $7,200
Inventory Expenses $300 $5,000
Vehicle Expenses $0 $10,000
Training & Education Expenses $0 $1,000
Advertising & Marketing Costs $0 $1,200
Software Expenses $0 $200
Website Costs $13 $215
Food Business Expenses $25 $500

Successful Businesses

Business URL Rank
ESTHETICIANEDU.org estheticianedu.org #578,361
AAFE facialesthetics.org #655,477
Healthcare Management Conferences 2020 healthconferences.org #886,957
The Esthetician Connection estheticianconnection.com #1,721,412
Tuel tuelberodin.com #1,840,108
Professional Liability Insurance handsontrade.com #2,259,111
Beauty Insurance Plus beautyinsuranceplus.com #2,386,109
ESS estheticianspasupplies.com #3,994,771
DJ Esthetics djcesthetics.com #4,733,142
NCEA National Esthetician Certification Continuing Education Association nceacertified.org #4,918,662
Southeastern Esthetics Institute seestheticsinstitute.com #5,560,485

Pros & Cons

Pros Description
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Little startup costs required The cost to start a esthetician business costs significantly less money than most businesses, ranging anywhere from 1,701 to 35,615.
Rewarding work Starting a esthetician business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
No overhead costs To get your esthetician business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
High margins The gross margins for your esthetician business are typically around 80%, which is considerably high and allows you to grow your business and manage costs easily.
Cons Description
Crowded Space Competition is high when it comes to your esthetician business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Work can be inconsistent As a esthetician business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.
Isolation Often times, as a esthetician business, you typically work alone and do not have much face-to-face interaction with other team members.
No safety net Typically, as a esthetician business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
You may need to charge sales tax If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out [this article](https://www.thebalancesmb.com/do-i-need-to-collect-sales-taxes-in-my-state-398913)

Pat Walls,  Founder of Starter Story
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