Starting an esthetician business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell esthetician, or selling esthetician online, you can use this page as a guide for everything you'll need to know.
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$0||$6,900|
|Business Formation Fees||$600||$3,200|
|Equipment & Supply Expenses||$63||$200|
|Retail Business Expenses||$0||$7,200|
|Training & Education Expenses||$0||$1,000|
|Advertising & Marketing Costs||$0||$1,200|
|Food Business Expenses||$25||$500|
|Healthcare Management Conferences 2020||healthconferences.org||#886,957|
|The Esthetician Connection||estheticianconnection.com||#1,721,412|
|Professional Liability Insurance||handsontrade.com||#2,259,111|
|Beauty Insurance Plus||beautyinsuranceplus.com||#2,386,109|
|NCEA National Esthetician Certification Continuing Education Association||nceacertified.org||#4,918,662|
|Southeastern Esthetics Institute||seestheticsinstitute.com||#5,560,485|
Pros & Cons
|Ability to start your business from home||It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!|
|Little startup costs required||The cost to start a esthetician business costs significantly less money than most businesses, ranging anywhere from 1,701 to 35,615.|
|Rewarding work||Starting a esthetician business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.|
|No overhead costs||To get your esthetician business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!|
|High customer retention rates||Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.|
|High margins||The gross margins for your esthetician business are typically around 80%, which is considerably high and allows you to grow your business and manage costs easily.|
|Crowded Space||Competition is high when it comes to your esthetician business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.|
|Work can be inconsistent||As a esthetician business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.|
|Isolation||Often times, as a esthetician business, you typically work alone and do not have much face-to-face interaction with other team members.|
|No safety net||Typically, as a esthetician business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.|
|Niche Market||A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.|
|You may need to charge sales tax||If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out [this article](https://www.thebalancesmb.com/do-i-need-to-collect-sales-taxes-in-my-state-398913)|
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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