53 Trending Email Marketing Tool Businesses [2024]

Updated: February 23rd, 2024
Start An Email Marketing Tool

An email marketing tool, also known as an 'email tool', is a software application that helps you create, manage and automate email campaigns. Basically, it's a program that allows you to write and send bulk emails.

Email marketing is one of the most effective marketing channels around. It can be used to generate leads, increase sales, create subscribers, improve your SEO rankings and reach more customers than you would with a blog or website.

The email marketing industry is booming. The global email marketing tool market size is expected to reach $2.53B in 2028. Making an email marketing tool business is as easy as buying a domain and hosting account, but that is just the beginning. You will soon start to see the endless possibilities for creating tools that will be used by entrepreneurs, startups, and even real estate agents.

Looking for some examples of a email marketing tool?

Interested in case studies of a successful email marketing tool? Check out our full list of success stories.

1. Flodesk

Beginners and experts use Flodesk to grow their business. Design emails and forms that look great on any device. Try it free.

Website traffic: 1.57M/month

2. Newsletters spam test by mail-tester.com

Check your newsletter's spam score and quality.This tool's free, and pretty

Website traffic: 460K/month

Learn more about starting an email marketing tool:

Where to start?

-> How much does it cost to start an email marketing tool?
-> Pros and cons of an email marketing tool

Need inspiration?

-> Other email marketing tool success stories
-> Marketing ideas for an email marketing tool
-> Email marketing tool slogans
-> Email marketing tool names

Other resources

-> Email marketing tool tips
-> Email marketing tool quotes

4. SendFox

Grow your audience with email campaigns, automations, and landing pages that integrate your content.

Website traffic: 990K/month

5. Elastic Email

Elastic Email is a marketing platform, built on the most cost-effective delivery engine. Join tens of thousands of companies, which already send their emails!

Website traffic: 500K/month

6. GMass, Inc.

GMass allows you to easily schedule emails, send out mass emails and mail merge campaigns and more with Gmail! Click here to learn about more features!

How much they make: $5.4M/year
Where they're located: Dayton, Ohio, USA
Current team size: 1
Website traffic: 710K/month

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How I Launched A $200K/Month Gmail Mail Merge Tool

GMass, an email marketing platform that allows users to send cold emails and email marketing campaigns with Gmail, has attracted over 500,000 user signups, including major tech companies like Uber, LinkedIn, and Google, and now generates over $200K in monthly recurring revenue through a successful content marketing strategy and focused ad spend.

About
Ajay started GMass, Inc. over 8 years ago
Revenue
Ajay grew the business to $450K/month
Read by 10,621 founders

7. H-supertools

H-supertools provides the best 100% free SEO and Digital Marketing tools on the internet to boost your online business

How much they make: $24K/year
Where they're located: Beirut, Lebanon
Current team size: 4
Website traffic: 270K/month

I Built A SEO Tool That's Completely Free For Users [From Lebanon]

H-supertools founder Hasan developed a set of free SEO and digital marketing tools generating $2k per month in profit using Google Adsense, affiliate marketing, selling ad spaces, and email, plans to launch a membership option, and has attained over 80k registered users and 300k monthly visits in less than two years.

About
Hasan started H-supertools almost 4 years ago
Revenue
Hasan grew the business to $2K/month
Read by 12,506 founders

8. Email Verifier

Website traffic: 750K/month

9. Woodpecker

Use Woodpecker to start and maintain meaningful business relationships.

Website traffic: 220K/month

10. ZeroBounce

Our Email Validation Service quickly and accurately removes invalid, disposable, spam traps, abusive and other harmful email addresses. 98% Accuracy Guaranteed. Try our Free Trial now!

Where they're located: Boca Raton, FL, USA
How much did it cost to start: $250K
Current team size: 36
Website traffic: 220K/month

11. SmartrMail

Boost your ecommerce sales with personalized product recommendation emails in minutes. 1-click install for Shopify, BigCommerce, Neto and WooCommerce stores.

How much they make: $1.56M/year
Where they're located: Victoria, Australia
Current team size: 16
Website traffic: 220K/month

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How These Two Founders Built A $1M/Year Email Marketing Platform From Melbourne

SmartrMail is an email marketing app for ecommerce merchants that generated more than $50m in sales last year through sending over a billion emails and making over $100K in monthly recurring revenue, whilst maintaining profitability since the start of this year.

About
George started SmartrMail about 8 years ago
Revenue
George grew the business to $130K/month
Read by 9,377 founders

12. Growth Tools

Where they're located: Nashville, Tennessee, USA
Website traffic: 280K/month

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13. Super Fast Email Marketing Tool Exclusively For Content Creators

For content creators who focus on creating great content rather than worrying about fancy-designed emails

14. Create Personalized Visual Experiences across Email, Web, and Display

Movable Ink helps digital marketers create personalized visual experiences across email, web, and display... because visual is the language that moves people.

Website traffic: 3.9M/month

15. Mailigen: Email Marketing Software

Create, deliver and track emails for desktop & mobile. Email marketing automation. 24/7 Customer Service. Try 30 days for FREE.

Where they're located: Nashville, Tennessee, USA
Website traffic: 210K/month

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16. SendX

Email marketing software that helps you with email campaigns, drip marketing, list growth, landing pages, web forms, email popups and automation. Create your email marketing account and start a free trial now.

How much they make: $276K/year
Where they're located: Bengaluru, Karnataka, India
Current team size: 7
Website traffic: 130K/month

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How We Bootstrapped A $23K/Month Email Marketing Platform From India

SendX, an email marketing company, grew from a public beta launch in January 2017 to a profitable, bootstrapped business generating over $23k in monthly recurring revenue, focusing on SEO, offering a 14 day trial period, and prioritizing product investment and customer support to retain users, with plans to double down on the Shopify and professional blogger segments for future growth.

About
Varun started SendX about 7 years ago
Revenue
Varun grew the business to $23K/month
Read by 6,667 founders

17. VBOUT

VBOUT offers several marketing tools into one powerful platform: Social media, landing pages, lead management, email marketing, automation and analytics.

Website traffic: 110K/month

18. Cirrus Insight

Sync Your Calendar & Emails with Salesforce, Track Emails, Schedule Appointments, Set Follow-ups & More. Supports Gmail, Outlook, Office 365 and Mobile.

Where they're located: Irvine, California, USA

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19. Zeta Global

We're Zeta Global, a data-driven marketing technology company that helps brands acquire more customers, retain them for longer and grow their value.

Where they're located: Nashville, Tennessee, USA

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20. Vision6

Email marketing in Australia is easy with beautiful emails, SMS to reach customers sooner, automated workflows, easy access to ROI info & local security.

Website traffic: 390K/month

21. Schedule emails to send later

More than 250,000 professionals use Right Inbox every day to increase their email productivity. 10 powerful features to supercharge your Gmail account.

Where they're located: Nashville, Tennessee, USA
Website traffic: 280K/month

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22. Really Simple Systems CRM

Our simple CRM software is designed specifically for small businesses B2B. It includes everything you need to effectively manage your sales and marketing.

Where they're located: Petersfield, UK
Current team size: 18

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23. Juvlon

India's popular Email & SMS Marketing company to help you send bulk emails totally hassle free. New Advanced Platform to create engaging emails. Free Sign up!

24. weMail

weMail helps you to send newsletter, collect leads, automated emails, auto add subscriber to a list and manage subscriber all inside WordPress dashboard.

How much they make: $1.44K/year
Where they're located: DHAKA
How much did it cost to start: $500
Current team size: 4

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On Launching An Email Marketing Solution For WordPress

weMail is a WordPress-based email marketing tool that boasts affordable email automation and boasts features such as third-party sending APIs and the ability to integrate for free, with over 12K downloads and 500 active installs.

About
Tareq started weMail over 3 years ago
Revenue
Tareq grew the business to $120/month
Costs
It cost Tareq $500 to start the business
Read by 5,930 founders

25. Subject Line

Where they're located: Nashville, Tennessee, USA

26. Best Marketing Tools!

27. EmailOctopus

Manage and email your subscribers for far cheaper with EmailOctopus. Drag and drop email builder, powerful analytics, bounce/complaint tracking and more.

How much they make:
Where they're located: London
How much did it cost to start: $600
Current team size: 8

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28. Mailmodo

Create and send interactive emails to maximize conversions and reinvent your user journey

How much they make: $102K/year
Current team size: 25

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How We Created A $8.5K/Month No-Code AMP Email Marketing Tool

Mailmodo, an email marketing software that enables marketers to send app-like interactive emails, accelerated to 100k+ ARR in just five months after launching the public version in January 2021, with a focus on attracting and retaining customers through organic growth and product-led solutions.

About
Aquibur started Mailmodo about 4 years ago
Revenue
Aquibur grew the business to $8.5K/month
Read by 7,251 founders

29. lemlist

lemlist • Send cold emails that get replies

How much they make: $1.2M/year
Where they're located: Paris, Ile-de-France, France
Current team size: 19
Website traffic: 620K/month

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Growing A Cold Email Platform to $600K ARR in 18 months

Lemlist co-founder Guillaume Moubeche shares how he and his tech genius co-founders built their cold-email automation platform to $600,000 ARR, acquired 8,000+ customers worldwide, and grew at a 30% Month over Month growth rate through their unique approach to personalization, community building, and using their own product.

About
Guillaume started lemlist about 6 years ago
Revenue
Guillaume grew the business to $100K/month
Read by 7,668 founders

30. Postaga

Generate more backlinks and social shares with effective, automated post promotion and outreach.

Where they're located: New York
Current team size: 8

31. alfredtpalmer.com

alfredtpalmer.com provide EXCLUSIVE free premium content marketing and digital marketing for WhatsApp marketing, social media software and more

32. GreenRope

The world's first and only Complete CRM providing powerful and easy to use marketing automation, email marketing, and social media integration. Inquire today with us!

How much they make: $1.92M/year
Where they're located: Gig Harbor, WA, USA
Current team size: 15

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On Starting A $160K/Month CRM & Automations Company After A US Air Force Career

GreenRope, a self-funded CRM and marketing automation platform with over 1,000 customers in 20 countries, was built organically and focused on creating a positive, customer-centric culture without outside investment, with an all-in-one interface solving challenges in managing sales, marketing, customer service, and operations.

About
Lars started GreenRope over 15 years ago
Revenue
Lars grew the business to $160K/month
Read by 10,851 founders

33. Cakemail

Connect with your customers, wherever they are. Create, send and track email campaigns that reflect your brand and help grow your business.

34. Envoke

Envoke Canadian Email Marketing software. We offer advanced automated CASL compliance, personalized emails, AB testing. Start your 30-days free trial!

35. Wavebreak

Top ecommerce stores hire Wavebreak to maximize their email marketing revenue.

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36. SERP Co

It's tough for business owners to get access to digital marketing services that measurably make them more money. We are here to change that.

Where they're located: Nashville, Tennessee, USA

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37. mailfloss

Get the best email validation tool for busy businesses. Fully automated, completely hands-off, this email verification tool does it all for you.

38. Is Not Spam

39. Taximail

Drive your business with email marketing and automation campaigns

How much they make: $1.44M/year
Where they're located: Bangkok, Thailand
How much did it cost to start: $10K
Current team size: 60

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I Built A $1.4M/Year Email Marketing Platform [Based In Thailand]

How a Thailand-based email marketing platform, Taximail, grew to serve over 5,000 organizations in Thailand and generate $3.6 million per year through tailored features, close customer collaboration, and utilizing AWS services.

About
Phaiboon started Taximail almost 12 years ago
Revenue
Phaiboon grew the business to $120K/month
Costs
It cost Phaiboon $10000 to start the business
Read by 3,722 founders

40. Sticky

The first marketing platform for photographers

41. TextMagic

TextMagic is a bulk SMS marketing service provider founded in 2001. Our tools are: Email to SMS, online SMS, Email to SMS Gateway & SMS API. FREE TRIAL!

How much they make: $14.4M/year
Where they're located: Tallinn
Current team size: 51
Website traffic: 630K/month

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How I Turned a Niche Side Project Into A $1.2M/Month SaaS Company

TextMagic's CEO Priit Vaikmaa discusses the development and success of the SMS marketing solutions company, which has grown its revenue to almost €11 million and employs people remotely from all over the world.

Revenue
Priit grew the business to $1.2M/month
Read by 3,892 founders

42. Dashly

Convert your website visits into sales, retain customers and reactivate inactive users with

How much they make: $2.4M/year
Where they're located: Wilmington, DE, USA
How much did it cost to start: $10K
Current team size: 95

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How We Abandoned The Agency Model To Build A $200K/Month Marketing Software

Dashly, a conversational marketing software, grew from a team of five to 95 experts and currently has a $200K MRR, providing a platform that simplifies the way businesses communicate with their loyal customers by bringing all conversations from a live chat, emails, socials, and messengers into one place.

About
Dimitri started Dashly almost 6 years ago
Revenue
Dimitri grew the business to $200K/month
Costs
It cost Dimitri $10000 to start the business
Read by 2,430 founders

44. Superhuman

The fastest email experience ever made

Where they're located: San Francisco, California, USA

45. SUMO

Try Sumo for free today. Get proven sales and marketing strategies set up on your website in less than a minute.

Where they're located: Mesa, Arizona, USA
Website traffic: 560K/month

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46. ConvertKit

Connect with your fans, foster your community, and earn a living online with the only marketing platform built for creators, by creators.

How much they make:
Where they're located: Batha, Chad
How much did it cost to start: $5K
Current team size: 82

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47. Drip

Drip is the first ECRM–an Ecommerce CRM designed for building personal and profitable relationships with your customers at scale.

How much they make:
Where they're located: Minneapolis, MN, USA
Current team size: 142
Website traffic: 300K/month

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48. BombBomb

Simple videos get you face to face with more people more often. Easily record and send video email from Gmail, mobile, or web. Try it free.

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49. Boomerang

Boomerang adds scheduled sending and the easiest, most integrated email reminders to Gmail, helping you reach Inbox Zero.

Website traffic: 230K/month

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50. Folderly Inc

Folderly is the best software tool that will help to reach the Inbox. Improve the email deliverability: your emails won't end up in the spam folder ever again.

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51. Active Campaign

ActiveCampaign's category-defining Customer Experience Automation Platform helps over 120,000 businesses build meaningful connections with their customers.

Where they're located: Nashville, Tennessee, USA

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52. Mailbird

Email made easy and beautiful. Manage multiple accounts with the best email client for Windows 2021. Download the #1 email client program free Now.

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53. RightMessage

Increase conversions by changing your website based on who somebody is, how they're behaving, and where they are in your sales funnel

How much they make: $360K/year
Where they're located: Remote, Oregon, USA
Current team size: 3

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How We Grew Our SaaS To $30K MRR In One Year

RightMessage, a segmentation and personalization tool, grew its SaaS business to $30k MRR in one year, with over 1,000 websites installed, by building in public, iterating based on audience needs, focusing on high-touch demos, and partnering with complementary products.

About
Shai started RightMessage about 6 years ago
Revenue
Shai grew the business to $30K/month
Read by 8,404 founders