Start A Doggy Day Care - Business Ideas

Pat Walls

•

Updated: September 15th, 2022

Start A Doggy Day Care

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A Doggy Daycare is where dogs can be taken care of while their owners are at work or school. A dog daycare center is a place where dogs can play with other dogs.

If you have a lot of time and are passionate about animals, Starting a dog daycare service is another great way of making money from home. A dog daycare service might interest you if you’ve ever taken care of other people’s pets!

You can charge people interested in having their dogs looked after while they are away from home or busy with work. It could be worth it if you enjoy interacting with pets and helping people look after them properly.

Your income as a dog daycare owner depends on where you live, your demographic, and your costs as a dog daycare owner you can earn anywhere from $30,000 to over $100,000 a year before taxes.

Starting a doggy day care requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell doggy day care, or selling doggy day care online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size

$208B

starting costs

$18K

gross margin

90%

time to build

270 days

Startup Costs

	Min Startup Costs	Max Startup Costs
Employee & Freelancer Expenses	$151	$252
Website Costs	$223	$7,015
Business Formation Fees	$600	$4,700
Vehicle Expenses	$0	$10,000
Retail Business Expenses	$1,250	$6,650
Advertising & Marketing Costs	$75	$3,986
Software Expenses	$162	$2,720
Office Space Expenses	$0	$100
Specific Industry Expenses	$0	$500
Total Startup Costs	$2,461	$35,923

See all startup costs ➜

Successful Businesses

Business	URL	Rank
Camp Bow Wow	campbowwow.com	197,686
Fuzzy Buddy's Dog Daycare	fuzzybuddys.com	441,835
Online Doggy: Kennel cam	onlinedoggy.com	659,516
Jet Pet Resort	jetpetresort.com	734,063
PetSuites of America	petsuitesofamerica.com	790,343
barknlounge	barknlounge.com	837,920
Snug Pet Resort	snugpetresort.com	1,024,313
BowWow Fun Towne	bowwowfuntowne.com	1,087,815
City Bark	citybark.com	1,093,193
New York Dog Nanny	newyorkdognanny.com	1,096,577
The Pet Station	thepetstationinc.com	1,130,525

See all businesses ➜

Pros & Cons

Pros	Description
Little startup costs required	The cost to start a doggy day care costs significantly less money than most businesses, ranging anywhere from 62 to 35,923.
Rewarding work	Starting a doggy day care can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
High customer retention rates	Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Pick & choose the clients you work with	Doggy Day Carees have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!
Control of workload	With starting a doggy day care, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Gain exposure and experience	This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!

See all pros ➜

Cons	Description
Motivation of employees	If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Longer Sales Process	A doggy day care can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Work can be inconsistent	As a doggy day care, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.
Lack of benefits	With a doggy day care, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.
Taxes	As a doggy day care, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
No safety net	Typically, as a doggy day care, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.

See all cons ➜

Marketing Ideas

1

Direct Sales

Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.
For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

Learn more about direct sales ➜
2

Word of mouth

Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

Learn more about word of mouth ➜
3

Social Media Advertising

Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.

Learn more about social media advertising ➜

See all marketing ideas ➜

Key Stats

Startup Costs

Successful Businesses

197,686

441,835

659,516

734,063

790,343

837,920

1,024,313

1,087,815

1,093,193

1,096,577

1,130,525

Pros & Cons

Marketing Ideas

Direct Sales

Word of mouth

Social Media Advertising