Business Idea

Start A Carpet Cleaning Service

About

Starting a carpet cleaning service requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell carpet cleaning, or selling carpet cleaning online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a carpet cleaning service ➜

Key stats

market size
$4.5B
starting costs
$26.5K
gross margin
95%
avg product price
$150
time to build
8 months

About

Starting a carpet cleaning service requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell carpet cleaning, or selling carpet cleaning online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a carpet cleaning service ➜

Key stats

market size
$4.5B
starting costs
$26.5K
gross margin
95%

 

avg product price
$150
time to build
8 months

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $525 $6,000
Website Costs $232 $6,500
Business Formation Fees $5,600 $20,400
Vehicle Expenses $50 $500
Software Expenses $150 $3,044
Advertising & Marketing Costs $0 $1,000
Other Expenses $0 $300
Total Startup Costs $6,592 $46,494

Successful Businesses

Business URL Rank
MOLLY MAID mollymaid.com #87,635
The Maids maids.com #177,621
COIT coit.com #215,902
Interlink Supply interlinksupply.com #256,369
Chem-Dry Carpet Cleaning chemdry.com #394,668
San Antonio Carpet Cleaning carpet-cleaning-sanantonio.net #706,026
Zerorez Carpet Cleaning zerorez.com #907,331
KIWI Cleaning Services kiwiservices.com #918,285
Sears searsclean.com #928,072
Simple Easy Carpet Cleaning Service in New Jersey vividcleaningservices.com #937,381
Carpet Cleaning carpetcleaning.com.au #1,050,908

Pros & Cons

Pros Description
Little startup costs required The cost to start a carpet cleaning service costs significantly less money than most businesses, ranging anywhere from 6,592 to 46,494.
Rewarding work Starting a carpet cleaning service can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
No overhead costs To get your carpet cleaning service started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your carpet cleaning service becomes an integral piece of their every day lives.
High margins The gross margins for your carpet cleaning service are typically around 95%, which is considerably high and allows you to grow your business and manage costs easily.
Quick build time The average time it takes to build your product is quick - typically around 8 months. This will allow you to bring your product to market faster.
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
Work can be repetitive You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting!
Time commitment With starting a carpet cleaning service, all responsibilities and duties will be in your hands. Although this is not necessarily a negative thing, it's important to understand that your work-life balance may be a bit unbalanced at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Impatient customers Your carpet cleaning service may offer an engaging user experience for your customer, but it's important to note that customers expect a lot when it comes to your product, and are more likely to become impatient with you and your product if there are any bugs or equipment breakdowns.
You might struggle financially (at first)! If you bootstrap your business or choose not to pay yourself (or pay yourself less than you were making at your corporate job), this can be financially taxing. It's important to adjust your lifestyle and set a plan for yourself so you don't find yourself in a stressful situation.

Marketing Ideas

  • 1

    Affiliate program

    An affiliate program is a way to reward people outside your organization to share your product.

  • 2

    Direct sales

    You may find yourself in a spot where you're ready to hire a few (or many) salespeople to support the sales conversion process. Regardless if you have one or thirty salespeople, it's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 3

    Word of mouth

    The most tried and true way to grow a carpet cleaning service is through word of mouth - some entrepreneurs would say it's more important than all social media.