Start A Baby Nursery Business
Start A Baby Nursery Business
About
Starting a baby nursery business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell baby nursery service, or selling baby nursery service online, you can use this page as a guide for everything you'll need to know.
Key stats
market size
$54.3B
starting costs
$22.5K
gross margin
90%
time to build
270 days
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
| Employee & Freelancer Expenses | $151 | $252 |
| Website Costs | $223 | $7,015 |
| Business Formation Fees | $600 | $4,700 |
| Vehicle Expenses | $0 | $10,000 |
| Retail Business Expenses | $1,250 | $6,650 |
| Advertising & Marketing Costs | $75 | $3,986 |
| Software Expenses | $162 | $2,720 |
| Office Space Expenses | $0 | $100 |
| Specific Industry Expenses | $0 | $500 |
| Total Startup Costs | $2,461 | $35,923 |
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
TheBump.com | thebump.com | #14,661 |
|
|
Baby Products Online UAE, Kids Online Shopping, Baby Care Products at FirstCry.ae | firstcry.ae | #74,659 |
|
Magic Beans | mbeans.com | #109,069 |
|
|
Burt’s Bees Baby® | burtsbeesbaby.com | #119,687 |
|
|
Mamas & Papas UK | mamasandpapas.com | #120,222 |
|
Stokke® Official Online Store | stokke.com | #130,962 |
|
|
Mocka | mocka.com.au | #135,322 |
|
|
Pehr | shoppehr.com | #151,697 |
|
|
The Modern Nursery | themodernnursery.com | #191,533 |
|
|
Mocka | mocka.co.nz | #234,527 |
|
|
San Marcos Growers Wholesale Nursery, Santa Barbara, California | smgrowers.com | #353,725 |
Pros & Cons
| Pros | Description |
|---|---|
| Little startup costs required | The cost to start a baby nursery business costs significantly less money than most businesses, ranging anywhere from 3,141 to 35,923. |
| Rewarding work | Starting a baby nursery business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about. |
| High customer retention rates | Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer. |
| Pick & choose the clients you work with | Baby Nursery Businesses have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients! |
| Control of workload | With starting a baby nursery business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you. |
| Gain exposure and experience | This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you! |
| Cons | Description |
|---|---|
| Motivation of employees | If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees. |
| Longer Sales Process | A baby nursery business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers. |
| Work can be inconsistent | As a baby nursery business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have. |
| Lack of benefits | With a baby nursery business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming. |
| Taxes | As a baby nursery business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
| No safety net | Typically, as a baby nursery business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times. |
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