The 79 Best Books For Publication Founders [2020]

A great book can change your outlook on your business.

After interviewing thousands of founders, we put together a list of the most popular books for Publication founders.

Here they are:

1. The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich

  • Written by: Timothy Ferriss
  • Link: Amazon

How to reconstruct your life so it's not all about work.

Forget the old concept of retirement and the rest of the deferred-life plan - there is no need to wait and every reason not to, especially in unpredictable economic times.

This new updated and expanded edition includes: More than 50 practical tips and case studies from readers (including families) who have doubled their income, overcome common sticking points, and reinvented themselves using the original book as a starting point * Real-world templates you can copy for eliminating email, negotiating with bosses and clients, or getting a private chef for less than £5 a meal * How lifestyle design principles can be suited to unpredictable economic times * The latest tools and tricks, as well as high-tech shortcuts, for living like a diplomat or millionaire without being either.

Founders that read this book:

63 successful founders have read this book ➜

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2. Zero to One: Notes on Startups, or How to Build the Future

  • Written by: Peter Thiel
  • Link: Amazon

If you want to build a better future, you must believe in secrets.

The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create.

Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

Founders that read this book:

41 successful founders have read this book ➜

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3. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

  • Written by: Eric Ries
  • Link: Amazon

Most startups fail.

But many of those failures are preventable.

Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Founders that read this book:

45 successful founders have read this book ➜

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4. Traction: Get a Grip on Your Business

  • Written by: Gino Wickman
  • Link: Amazon

Don't let common problems run you and your business.

Get a grip and gain control with the Entrepreneurial Operating System (EOS).

Based on years of real-world implementation, the EOS is a practical method for achieving the business success you have always envisioned.

Founders that read this book:

30 successful founders have read this book ➜

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5. Shoe Dog

  • Written by: Phil Knight
  • Link: Amazon

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

Bill Gates named Shoe Dog one of his five favorite books of 2016 and called it “an amazing tale, a refreshingly honest reminder of what the path to business success really looks like.

Together, harnessing the electrifying power of a bold vision and a shared belief in the transformative power of sports, they created a brand—and a culture—that changed everything.

Founders that read this book:

43 successful founders have read this book ➜

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6. Think and Grow Rich

  • Written by: Napoleon Hill
  • Link: Amazon

This book contains money-making secrets that can change your life.

Think and Grow Rich, based on the author’s famed Law of Success, represents the distilled wisdom of distinguished men of great wealth and achievement.

If you learn and apply the simple basic techniques revealed here, you will have mastered the secret of true and lasting success—and you may have whatever you want in life!

Founders that read this book:

23 successful founders have read this book ➜

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7. Outliers: The Story of Success

  • Written by: Malcolm Gladwell
  • Link: Amazon

Learn what sets high achievers apart -- from Bill Gates to the Beatles -- in this #1 bestseller from "a singular talent" (New York Times Book Review).

In this stunning book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful.

Brilliant and entertaining, Outliers is a landmark work that will simultaneously delight and illuminate.

Founders that read this book:

11 successful founders have read this book ➜

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8. The Tipping Point: How Little Things Can Make a Big Difference

  • Written by: Malcolm Gladwell
  • Link: Amazon

Discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.

The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.

This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

Founders that read this book:

7 successful founders have read this book ➜

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9. DotCom Secrets: The Underground Playbook for Growing Your Company Online

  • Written by: Russell Brunson
  • Link: Amazon

If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you've got a traffic or conversion problem.

In Russell Brunson's experience, after working with thousands of businesses, he has found that's rarely the case.

DotComSecrets will give you the marketing funnels and the sales scripts you need to be able to turn on a flood of new leads into your business.

Founders that read this book:

5 successful founders have read this book ➜

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10. Influence: The Psychology of Persuasion, Revised Edition

  • Written by: Robert B. Cialdini
  • Link: Amazon

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings.

Dr.

Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

Founders that read this book:

11 successful founders have read this book ➜

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11. Building a StoryBrand: Clarify Your Message So Customers Will Listen

  • Written by: Donald Miller
  • Link: Amazon

Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses.

This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services.

Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

Founders that read this book:

13 successful founders have read this book ➜

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12. 10x Marketing Formula: Your Blueprint for Creating 'Competition-Free Content' That Stands Out and Gets Results

  • Written by: Garrett Moon
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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13. The Compound Effect

  • Written by: Darren Hardy
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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14. Contagious: Why Things Catch On

  • Written by: Jonah Berger
  • Link: Amazon

What makes things popular? Why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?

If you said advertising, think again.

People don't listen to advertisements, they listen to their peers.

But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?

Founders that read this book:

7 successful founders have read this book ➜

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15. This Is Marketing: You Can't Be Seen Until You Learn to See

  • Written by: Seth Godin
  • Link: Amazon

Godin offers the core of his marketing wisdom in one accessible, timeless package.

At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems.

Truly powerful marketing is grounded in empathy, generosity, and emotional labour.

This book teaches you how to identify your smallest viable audience; draw on the right signals and signs to position your offering; build trust and permission with your target market; speak to the narratives your audience tells themselves about status, affiliation, and dominance; spot opportunities to create and release tension; and give people the tools to achieve their goals.

Founders that read this book:

11 successful founders have read this book ➜

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16. Deep Work: Rules for Focused Success in a Distracted World

  • Written by: Cal Newport
  • Link: Amazon

Deep work is the ability to focus without distraction on a cognitively demanding task.

It's a skill that allows you to quickly master complicated information and produce better results in less time.

He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill.

Founders that read this book:

7 successful founders have read this book ➜

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17. Side Hustle: From Idea to Income in 27 Days

  • Written by: Chris Guillebeau
  • Link: Amazon

Founders that read this book:

6 successful founders have read this book ➜

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18. Crush It!: Why NOW Is the Time to Cash In on Your Passion

  • Written by: Gary Vaynerchuk
  • Link: Amazon

In Crush It!, online marketing trailblazer Gary Vaynerchuk tells business owners what they need to do to boost their sales using the internet—just as he has done to build his family’s wine store from a $4 million business to a $60 million one.

Crush It! will show readers how to find their passion, then step by step how to turn it into a flourishing, monetized business..

Crush It! will show readers how to find their passion, then step by step how to turn it into a flourishing, monetized business.

Founders that read this book:

5 successful founders have read this book ➜

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19. The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

  • Written by: Ben Horowitz
  • Link: Amazon

Founders that read this book:

6 successful founders have read this book ➜

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20. Influence: The Psychology of Persuasion (Collins Business Essentials)

  • Written by: Robert B. Cialdini PhD
  • Link: Amazon

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings.

Dr.

Some images that appeared in the print edition of this book are unavailable in the electronic edition due to rights reasons.

Founders that read this book:

3 successful founders have read this book ➜

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21. How to Win Friends & Influence People

  • Written by: Dale Carnegie
  • Link: Amazon

'How to Win Friends and Influence People' is one of the first best-selling self-help books ever published.

Just after publishing, it quickly exploded into an overnight success, eventually selling more than 15 million copies worldwide, and pioneering an entire genre of self-help and personal success books.

This classic book will turn your relationships around and improve your interactions with everyone in your life.

Founders that read this book:

38 successful founders have read this book ➜

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22. Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth

  • Written by: T. Harv Eker
  • Link: Amazon

Secrets of the Millionaire Mind reveals the missing link between wanting success and achieving it! Have you ever wondered why some people seem to get rich easily, while others are destined for a life of financial struggle? Is the difference found in their education, intelligence, skills, timing, work habits, contacts, luck, or their choice of jobs, businesses, or investments? The shocking answer is: None of the above! In his groundbreaking Secrets of the Millionaire Mind, T.

Harv Eker states: "Give me five minutes, and I can predict your financial future for the rest of your life!" Eker does this by identifying your "money and success blueprint." We all have a personal money blueprint ingrained in our subconscious minds, and it is this blueprint, more than anything, that will determine our financial lives.

If you think like rich people think and do what rich people do, chances are you'll get rich too!

Founders that read this book:

2 successful founders have read this book ➜

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23. The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results

  • Written by: Gary Keller
  • Link: Amazon

The One Thing explains the success habit to overcome the six lies that block our success, beat the seven thieves that steal time, and leverage the laws of purpose, priority, and productivity.

A non-fiction, self-help book written by authors and real estate entrepreneurs, Gary W.

Keller and Jay Papasan.

The book discusses the value of simplifying one's workload by focusing on the one most important task in any given project.

Founders that read this book:

13 successful founders have read this book ➜

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24. Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

  • Written by: Oren Klaff
  • Link: Amazon

Gold Medal Winner--Tops Sales World's Best Sales and Marketing Book “Fast, fun and immensely practical.” —JOE SULLIVAN, Founder, Flextronics “Move over Neil Strauss and game theory.

Pitch Anything reveals the next big thing in social dynamics: game for business.” —JOSH WHITFORD, Founder, Echelon Media “What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year.

Apply the tactics and strategies outlined in Pitch Anything to engage and persuade your audience—and you’ll have more funding and support than you ever thought possible.

Founders that read this book:

2 successful founders have read this book ➜

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25. The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime!

  • Written by: MJ DeMarco
  • Link: Amazon

Is the financial plan of mediocrity -- a dream-stealing, soul-sucking dogma known as "The Slowlane" your plan for creating wealth? You know how it goes; it sounds a lil something like this: "Go to school, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich." The mainstream financial gurus have sold you blindly down the river to a great financial gamble: You've been hoodwinked to believe that wealth can be created by recklessly trusting in the uncontrollable and unpredictable markets: the housing market, the stock market, and the job market.

This impotent financial gamble dubiously promises wealth in a wheelchair -- sacrifice your adult life for a financial plan that reaps dividends in the twilight of life.

Hit the Fastlane, crack the code to wealth, and find out how to live rich for a lifetime.

Founders that read this book:

10 successful founders have read this book ➜

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26. Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!

  • Written by: Robert T. Kiyosaki
  • Link: Amazon

In Rich Dad Poor Dad, the #1 Personal Finance book of all time, Robert Kiyosaki shares the story of his two dad: his real father, whom he calls his poor dad,’ and the father of his best friend, the man who became his mentor and his rich dad.’ One man was well educated and an employee all his life, the other’s education was street smarts” over traditional classroom education and he took the path of entrepreneurship a road that led him to become one of the wealthiest men in Hawaii.

Robert’s poor dad struggled financially all his life, and these two dads these very different points of view of money, investing, and employment shaped Robert’s thinking about money.Robert has challenged and changed the way tens of millions of people, around the world, think about money and investing and he has become a global advocate for financial education and the path to financial freedom.

Rich Dad Poor Dad (and the Rich Dad series it spawned) has sold over 36 million copies in English and translated editions around the world.Rich Dad Poor Dad will explode the myth that you need to earn a high income to become rich challenge the belief that your house is an asset show parents why they can’t rely on the school system to teach their kidsabout money define, once and for all, an asset and a liability explain the difference between good debt and bad debt teach you to see the world of money from different perspectives discuss the shift in mindset that can put you on the road to financial freedom

Founders that read this book:

11 successful founders have read this book ➜

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27. You Are a Badass at Making Money: Master the Mindset of Wealth

  • Written by: Jen Sincero
  • Link: Amazon

Founders that read this book:

6 successful founders have read this book ➜

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28. Mastery

  • Written by: Robert Greene
  • Link: Amazon

Evaluates the tactics employed by great historical figures to offer insight into how to gain control over one's own life and destiny, challenging cultural myths to demonstrate how anyone can tap the power of a love for doing something well to achieve high levels of success..

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Evaluates the tactics employed by great historical figures to offer insight into how to gain control over one's own life and destiny, challenging cultural myths to demonstrate how anyone can tap the power of a love for doing something well to achieve high levels of success.

Founders that read this book:

2 successful founders have read this book ➜

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29. Six Billion Shoppers: The Companies Winning the Global E-Commerce Boom

  • Written by: Porter Erisman
  • Link: Amazon

An insightful, practical guide to e-commerce in emerging markets--and how to profit from their explosive boom.

From China to India to Nigeria, e-commerce is entering a golden era in countries that were long left out of the e-commerce gold rush experienced in the West.

With e-commerce in emerging markets entering a rapid period of expansion, Six Billion Shoppers explains how to seize the massive opportunity created by emerging market consumers and provides practical advice on how to ride this new business trend.

Founders that read this book:

2 successful founders have read this book ➜

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30. Get Rich Click!: The Ultimate Guide to Making Money on the Internet

  • Written by: Marc Ostrofsky
  • Link: Amazon

A mainstream release of a previously self-published best-seller, written by a successful internet traffic developer best known for his record-breaking sale of the Business.com domain name, shares a wealth of insights, tips and strategies for using online resources to build wealth rapidly..

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A mainstream release of a previously self-published best-seller, written by a successful internet traffic developer best known for his record-breaking sale of the Business.com domain name, shares a wealth of insights, tips and strategies for using online resources to build wealth rapidly.

Founders that read this book:

2 successful founders have read this book ➜

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31. The Long Tail: Why the Future of Business is Selling Less of More

  • Written by: Chris Anderson
  • Link: Amazon

Founders that read this book:

4 successful founders have read this book ➜

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32. The One Hour Content Plan: The Solopreneur’s

  • Written by: ****
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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33. The 4-Hour Workweek

  • Written by: Timothy Ferriss
  • Link: Amazon

Founders that read this book:

4 successful founders have read this book ➜

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34. High Performance Habits: How Extraordinary People Become That Way

  • Written by: Brendon Burchard
  • Link: Amazon

THESE HABITS WILL MAKE YOU EXTRAORDINARY.

Twenty years ago, author Brendon Burchard became obsessed with answering three questions: 1.

A link to a free professional assessment is included in the book.

Founders that read this book:

3 successful founders have read this book ➜

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35. Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones

  • Written by: James Clear
  • Link: Amazon

The instant New York Times bestseller.

Over 1 million copies sold! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day.

Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

Founders that read this book:

7 successful founders have read this book ➜

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36. Company of One: Why Staying Small Is the Next Big Thing for Business

  • Written by: Paul Jarvis
  • Link: Amazon

What if the real key to a richer and more fulfilling career was not to create and scale a new start-up, but rather, to be able to work for yourself, determine your own hours, and become a (highly profitable) and sustainable company of one? Suppose the better—and smarter—solution is simply to remain small? This book explains how to do just that.

Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.

In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own.

Founders that read this book:

10 successful founders have read this book ➜

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37. The Talent Code: Greatness Isn't Born. It's Grown. Here's How.

  • Written by: Daniel Coyle
  • Link: Amazon

Founders that read this book:

2 successful founders have read this book ➜

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38. Good to Great: Why Some Companies Make the Leap and Others Don't

  • Written by: Jim Collins
  • Link: Amazon

Founders that read this book:

27 successful founders have read this book ➜

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39. Leaders Eat Last

  • Written by: Simon Sinek
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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40. Start with Why: How Great Leaders Inspire Everyone to Take Action

  • Written by: Simon Sinek
  • Link: Amazon

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why.

It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.

In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way—and it's the complete opposite of what everyone else does.

And it all starts with WHY.

Founders that read this book:

23 successful founders have read this book ➜

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41. The Alchemist

  • Written by: Paulo Coelho
  • Link: Amazon

Founders that read this book:

9 successful founders have read this book ➜

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42. #GIRLBOSS

  • Written by: Sophia Amoruso
  • Link: Amazon

The New York Times bestseller Sophia Amoruso spent her teens hitchhiking, committing petty theft, and dumpster diving.

By twenty-two, she had resigned herself to employment, but was still broke, directionless, and working a mediocre day job she'd taken for the health insurance.

Rather, success is about trusting your instincts and following your gut, knowing which rules to follow and which to break.

Founders that read this book:

2 successful founders have read this book ➜

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43. Who

  • Written by: Geoff Smart
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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44. Masters of Doom: How Two Guys Created an Empire and Transformed Pop Culture

  • Written by: David Kushner
  • Link: Amazon

Founders that read this book:

2 successful founders have read this book ➜

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45. The Gulag Archipelago

  • Written by: Aleksandr Solzhenitsyn
  • Link: Amazon

Describes individual escapes and attempted escapes from Stalin's camps.

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Describes individual escapes and attempted escapes from Stalin's camps

Founders that read this book:

1 successful founder has read this book ➜

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46. The Revolt of The Public and the Crisis of Authority in the New Millennium

  • Written by: Martin Gurri
  • Link: Amazon

Riding a tsunami of information, the public has trampled on the temples of authority in every domain of human activity, everywhere.

The Revolt of the Public tells the story of how ordinary people, gifted amateurs networked in communities of interest, have swarmed over the hierarchies of accredited professionals, questioned their methods, and shouted their failures from the digital rooftops.

A major theme of the book is whether democratic institutions can survive the assaults of a public that at times appears to be at war with any form of organization, if not with history itself.

Founders that read this book:

1 successful founder has read this book ➜

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47. How Asia Works: Success and Failure In the World's Most Dynamic Region

  • Written by: Joe Studwell
  • Link: Amazon

“A good read for anyone who wants to understand what actually determines whether a developing economy will succeed” (Bill Gates, “Top 5 Books of the Year”).

An Economist Best Book of the Year from a reporter who has spent two decades in the region, and who The Financial Times said “should be named chief myth-buster for Asian business.” In How Asia Works, Joe Studwell distills his extensive research into the economies of nine countries—Japan, South Korea, Taiwan, Indonesia, Malaysia, Thailand, the Philippines, Vietnam, and China—into an accessible, readable narrative that debunks Western misconceptions, shows what really happened in Asia and why, and for once makes clear why some countries have boomed while others have languished.

A lively mix of scholarship, reporting and polemic.” —The Economist

Founders that read this book:

1 successful founder has read this book ➜

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48. The Power Broker: Robert Moses and the Fall of New York

  • Written by: Robert A. Caro
  • Link: Amazon

Moses is pictured as idealist reformer, and political manipulator as his rise to power and eventual domination of New York State politics is documented.

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Moses is pictured as idealist reformer, and political manipulator as his rise to power and eventual domination of New York State politics is documented

Founders that read this book:

1 successful founder has read this book ➜

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49. Guns, Germs, and Steel: The Fates of Human Societies

  • Written by: Jared M. Diamond
  • Link: Amazon

"Fascinating....

Lays a foundation for understanding human history."—Bill Gates In this "artful, informative, and delightful" (William H.

Winner of the Pulitzer Prize, the Phi Beta Kappa Award in Science, the Rhone-Poulenc Prize, and the Commonwealth club of California's Gold Medal.

Founders that read this book:

1 successful founder has read this book ➜

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50. Wait But Why Year One: We finally figured out how to put a blog onto an e-reader

  • Written by: Tim Urban
  • Link: Amazon

Matt Mochary coaches the CEOs of many of the fastest-scaling technology companies in Silicon Valley.

With The Great CEO Within, he shares his highly effective leadership and business-operating tools with any CEO or manager in the world.

Now you have the guidance you need in one book.

Founders that read this book:

1 successful founder has read this book ➜

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51. The End of Jobs: Money, Meaning and Freedom Without the 9-to-5

  • Written by: Taylor Pearson
  • Link: Amazon

The rapid development of technology and globalization has changed the leverage points in the world of work.

Those that don't adapt will be trapped in a downward spiral of working harder and earning less.

Entrepreneurs that understand the new paradigm, have created unprecedented wealth in their lives and the lives of those they love.

Founders that read this book:

2 successful founders have read this book ➜

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52. Hooked: How to Build Habit-Forming Products

  • Written by: Nir Eyal
  • Link: Amazon

Founders that read this book:

7 successful founders have read this book ➜

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53. Dare to Lead: Brave Work. Tough Conversations. Whole Hearts.

  • Written by: Brené Brown
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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54. Big Magic: Creative Living Beyond Fear

  • Written by: Elizabeth Gilbert
  • Link: Amazon

The instant #1 NEW YORK TIMES Bestseller "A must read for anyone hoping to live a creative life...

I dare you not to be inspired to be brave, to be free, and to be curious.” —PopSugar From the worldwide bestselling author of Eat Pray Love and City of Girls: the path to the vibrant, fulfilling life you’ve dreamed of.

Whether we are looking to write a book, make art, find new ways to address challenges in our work, embark on a dream long deferred, or simply infuse our everyday lives with more mindfulness and passion, Big Magic cracks open a world of wonder and joy.

Founders that read this book:

2 successful founders have read this book ➜

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55. Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

  • Written by: Mike Michalowicz
  • Link: Amazon

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability.

Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit.

With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

Founders that read this book:

8 successful founders have read this book ➜

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56. It's Not Your Money: How to Live Fully from Divine Abundance

  • Written by: Tosha Silver
  • Link: Amazon

From the author of the acclaimed Outrageous Openness, a witty and spirited guide to radically releasing the burden of financial fears It's natural to crave prosperity.

Some seek to manifest it in myriad ways--using anything from vision boards to writing a pretend check for a million dollars from the Bank of Divinity.

As you come to know you are part of something larger--something that you serve and that longs to serve you--you begin to feel a new sense of freedom and abundance.

Founders that read this book:

1 successful founder has read this book ➜

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57. The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level

  • Written by: Gay Hendricks
  • Link: Amazon

Most of us believe that we will finally feel satisfied and content with our lives when we get the good news we have been waiting for, find a healthy relationship, or achieve one of our personal goals.

However, this rarely happens.

Hendricks provides a clear path for achieving our true potential and attaining not only financial success but also success in love and life.

Founders that read this book:

1 successful founder has read this book ➜

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58. Rich Dad Poor Dad

  • Written by: Robert T. Kiyosaki
  • Link: Amazon

Rich Dad Poor Dad is Robert's story of growing up with two dads — his real father and the father of his best friend, his "rich dad" — and the ways in which both men shaped his thoughts about money and investing.

The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you..

The book explodes the myth that you need to earn a high income to be rich and explains the difference between working for money and having your money work for you.

Founders that read this book:

17 successful founders have read this book ➜

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59. All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

  • Written by: Seth Godin
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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60. The 10X Rule: The Only Difference Between Success and Failure

  • Written by: Grant Cardone
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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61. The Slight Edge: Turning Simple Disciplines into Massive Success and Happiness

  • Written by: Jeff Olson
  • Link: Amazon

The Slight Edge is a way of thinking, a way of processing information that enables you to make the daily choices that will lead you to the success and happiness you desire.

Learn why some people make dream after dream come true, while others just continue dreaming and spend their lives building dreams for someone else.

The Slight Edge is “the key” that will make all the other how-to books and self-help information that you read, watch and hear actually work.

Founders that read this book:

3 successful founders have read this book ➜

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62. The 12 Week Year: Get More Done in 12 Weeks Than Others Do in 12 Months

  • Written by: Brian P. Moran
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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63. The Success Principles(TM) - 10th Anniversary Edition: How to Get from Where You Are to Where You Want to Be

  • Written by: Jack Canfield
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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64. Think And Grow Rich

  • Written by: Napoleon Hill
  • Link: Amazon

Napoleon Hill's life changing philosophy of success, originally published in 1937, has sold millions of copies and changed just as many lives.

His simple, revolutionary "13 Steps to Riches" form a philosophy of empowerment that will allow you to seize the life you want and achieve the success you've dreamed of.

Joseph Murphy

Founders that read this book:

1 successful founder has read this book ➜

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65. Content Chemistry: The Illustrated Handbook for Content Marketing

  • Written by: Andy Crestodina
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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66. Content Machine: Use Content Marketing to Build a 7-figure Business With Zero Advertising

  • Written by: Dan Norris
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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67. The Go-Giver, Expanded Edition: A Little Story About a Powerful Business Idea

  • Written by: Bob Burg
  • Link: Amazon

Founders that read this book:

2 successful founders have read this book ➜

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68. Peak: Secrets from the New Science of Expertise

  • Written by: Anders Ericsson
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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69. The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

  • Written by: Michael E. Gerber
  • Link: Amazon

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business.

Small business consultant and author Michael E.

Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

Founders that read this book:

34 successful founders have read this book ➜

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70. Never Split the Difference: Negotiating As If Your Life Depended On It

  • Written by: Chris Voss
  • Link: Amazon

Founders that read this book:

5 successful founders have read this book ➜

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71. Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons

  • Written by: Lewis Schiff
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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72. Steal Like an Artist: 10 Things Nobody Told You About Being Creative

  • Written by: Austin Kleon
  • Link: Amazon

Founders that read this book:

2 successful founders have read this book ➜

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73. I Can't Make This Up

  • Written by: Kevin Hart
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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74. Business Adventures: Twelve Classic Tales from the World of Wall Street

  • Written by: John Brooks
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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75. War of Art, The

  • Written by: Steven Pressfield
  • Link: Amazon

What keeps so many of us from doing what we long to do? Why is there a naysayer within? How can we avoid the roadblocks of any creative endeavor—be it starting up a dream business venture, writing a novel, or painting a masterpiece? The War of Art identifies the enemy that every one of us must face, outlines a battle plan to conquer this internal foe, then pinpoints just how to achieve the greatest success.

The War of Art emphasizes the resolve needed to recognize and overcome the obstacles of ambition and then effectively shows how to reach the highest level of creative discipline.

for yourself.

Founders that read this book:

6 successful founders have read this book ➜

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76. Mandarin Monkey - Phrase & Grammar Book 2: Traditional Version

  • Written by: Tom Cain
  • Link: Amazon

Founders that read this book:

1 successful founder has read this book ➜

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77. The Success Principles(TM): How to Get from Where You Are to Where You Want to Be

  • Written by: Jack Canfield
  • Link: Amazon

Founders that read this book:

2 successful founders have read this book ➜

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78. Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams

  • Written by: Jeff Walker
  • Link: Amazon

Founders that read this book:

3 successful founders have read this book ➜

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-  
Starter Story,   Founder of Starter Story

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